Interview - January 18, 2012
Interview with Jürgen Schübel, Head of Commerce Development at MasterCard Europe
Since March 2010, Jürgen Schübel is in charge of development of the German market for the credit card by MasterCard and the”Maestro“- logo debit cards, which enable bank customers access to their checking account (called “giro account” in Germany). For Schübel, NFC contactless payment is getting more and more important. NFC (near field communication) is not just available for plastic cards.
Report - January 18, 2012
The EHI Technology Days in Cologne, Germany, delivered a taste of the upcoming EuroCIS. One important topic in Düsseldorf is going to be cashless payment. For a long time, its share in German retail has stagnated at just over 40 percent. Now “mobile money” is hitting stores. But retailers are spoilt for choice: cards and cell phones with a wireless chip competing against cell phones that also turn into wallets without a chip.
Report - October 5, 2011
m.bahn.de or m.tagesschau.de – the “m” is getting increasingly important on the Internet. There are more and more web pages specifically for mobile devices. Retailers are strongly getting in on the act. It’s practically a must to have apps, while the mobile shop for smartphones is more of an option. M-commerce runs alongside E-commerce. Meanwhile, far from all consumers are actually online. And a lot is also happening in the classic World Wide Web.
Interview - September 1, 2011
Customer Relationship Management (CRM) is not a department in a company, but rather the holistic idea of business management that’s based on customer value. Based on this maxim, Hannes Rambold asks for software that’s used for customer relationship management at any time to present the correct fact analysis without search time. Only if it’s easy to use, will it also be accepted by users.
Interview - September 1, 2011
Hof3 from Switzerland occupied its first stand at a trade fair at the EuroShop 2011. With a software partner, the company that was founded in 1997 develops the Keryx products for interactive information- and management systems for the digital signage sector since 2008. The kickoff was an electronic pedestrian navigation system in Biel (Bienne), the largest bilingual town in Switzerland. Keryx is also usable in interior zones.