Retail Marketing

Retailer's source of information about POP, direct marketing, promotions, digital signage solutions and displays for shop windows and sales rooms.

Thumbnail-Photo: Launch of Walmart Land and Walmart’s Universe of Play...
14.10.2022   #food retail #omnichannel

Launch of Walmart Land and Walmart’s Universe of Play

Roblox community members can check out the Walmart ‘isles’ to collect verch, catch top music artists and unlock exclusive interactive content

Recently, Walmart announced the launch of two new immersive experiences in the metaverse mega-platform, Roblox. Called Walmart Land and Walmart’s Universe of Play, the spaces offer unique interactive content and entertainment for customers, ...

Thumbnail-Photo: Walmart Connect announces innovation partner program...
07.10.2022   #online trading #e-commerce

Walmart Connect announces innovation partner program

Strategic partnerships with TikTok, Snapchat, Firework, TalkShopLive and Roku

Consumers who turned to online shopping during the pandemic have chosen to stay there, with those returning to in-store relying on online research to guide their decisions. Consumers realized the importance of “connection” and were ...

Thumbnail-Photo: Domo releases annual “Data Never Sleeps” infographic...
05.10.2022   #retail #digitization

Domo releases annual “Data Never Sleeps” infographic

A decade of minute-by-minute data shows 1700% increase in digital engagement on some platforms

Domo has released the 10th edition of its Data Never Sleeps (DNS) infographic, the annual glimpse at how much data is generated on the internet every minute by the ways people interact online. Over the last decade of chronicling the world's data ...

Thumbnail-Photo: Macy’s announces sustainable initiatives to drive a more circular...
30.09.2022   #sustainability #Tech in Retail

Macy’s announces sustainable initiatives to drive a more circular future

Through its social purpose platform, Mission Every One, Macy’s, Inc. is committed to creating a brighter future for all

Macy’s, Inc. has provided an update detailing its achievements towards its long-term sustainability goals – including initiatives that promote circularity throughout its value chain. ...

Thumbnail-Photo: Are regular stores a thing of the past?
28.09.2022   #online trading #e-commerce

Are regular stores a thing of the past?

GlobalData: Online shopping trend to completely change how we shop at physical stores by 2030

People love the convenience of shopping online, and experts at GlobalData believe that, by 2030, this will have an even greater impact on the high street than we see today. ...

Thumbnail-Photo: U.S. food industry is investing heavily in customer experience...
26.09.2022   #Tech in Retail #food retail

U.S. food industry is investing heavily in customer experience

Food retailers pursue strategic differentiation strategies as inflationary pressures increase costs and impact shopping behaviors

Despite a challenging year marked by a persisting pandemic, historic inflation, supply chain bottlenecks and labor shortages, the food industry is making significant investments to meet shoppers’ evolving tastes, according to FMI – The ...

Thumbnail-Photo: Food retailers missing out on revenue opportunities...
23.09.2022   #digitization #coronavirus

Food retailers missing out on revenue opportunities

OSF Digital releases 2022 Grocery Omnichannel Retail Index with insights to accelerate growth and increase loyalty

OSF Digital, an award-winning provider of digital transformation services to companies worldwide, announced the release of the 2022 Grocery Omnichannel Retail Index (ORI) findings in partnership with FMI, the Food Industry Association, and NRF, the ...

Thumbnail-Photo: retail salsa – Spice up your community
21.09.2022   #online trading #brick and mortar retail

retail salsa – Spice up your community

THE virtual webtalk for retailers, suppliers and retail experts

Be a flavor mixer and spice up your customers' shopper journey with the webtalk format "retail salsa"

Thumbnail-Photo: The end of the cookie era?
19.09.2022   #online trading #e-commerce

The end of the cookie era?

More and more companies are abandoning the collection of cookies. The reasons are as varied as the possible alternatives

They have been at the heart of online marketing for years and are one of the most important sources of information for many companies when it comes to customers' habits and preferences – cookies. But the era of cookies is coming to an end. ...

Thumbnail-Photo: Is German e-commerce in good shape before the recession?...
14.09.2022   #online trading #e-commerce

Is German e-commerce in good shape before the recession?

Feed Marketing Report 2022 confirms good prospects for German retail even in difficult times

According to the freshly released Feed Marketing Report 2022, German online stores have a very strong stand in multichannel presence, with retailers advertising across 3.6 channels on average, compared to the global benchmark of 3.2. And against ...

Thumbnail-Photo: How convenience stores can drive shopper loyalty in 2022...
08.09.2022   #customer satisfaction #food retail

How convenience stores can drive shopper loyalty in 2022

Convenience, prices, loyalty programs – how to retain customers

According to this year’s Convenience Store Trends Report from Intouch Insight Ltd., convenience does not trump brand loyalty for today’s consumers. For example, when it comes to their cup of joe, 70% of shoppers would seek out their ...

Thumbnail-Photo: EuroShop 2023 – Prime time event of the global retail industry...
06.09.2022   #retail #digitization

EuroShop 2023 – Prime time event of the global retail industry

Hot topics that move retail now and in the future – from 26 February to 2 March 2023

Despite a turbulent climate EuroShop 2020 proved a resounding success. 94,339 visitors from 142 countries travelled to the Rhine to learn from 2,287 exhibitors from 56 nations about all aspects, innovations and trends in the global retail world. And ...

Thumbnail-Photo: Omnichannel: The right herbal mix of online and offline...
03.09.2022   #e-commerce #sustainability

Omnichannel: The right herbal mix of online and offline

Convenient shopping and service experience across all channels

Shopping today is more diverse than ever, and customers expect a comprehensive experience, not only at home or on the go when shopping online, but also directly in the store. The boundaries between offline and online are becoming increasingly ...

Thumbnail-Photo: In-store marketing measures: the variety of recipes is a challenge, too...
01.09.2022   #POS marketing #digital marketing

In-store marketing measures: the variety of recipes is a challenge, too

With the right seasoning, you can inspire customers and increase sales

In-store marketing measures are versatile and effective ingredients; from audio and scent marketing to visual merchandising and store design, the possibilities for adding a pinch of salt to the shopping experience are almost endless.Our "retail ...

Thumbnail-Photo: Canto unveils Media Delivery Cloud
01.09.2022   #e-commerce #digital marketing

Canto unveils Media Delivery Cloud

Directly connect digital assets across e-commerce and web platforms

Canto, a leading provider of digital asset management (DAM) software, released Media Delivery Cloud, a new solution that enables customers to directly connect images from their Canto library to their website, e-commerce platform and other content ...

Thumbnail-Photo: Gamification in retail: turning shopping into a game...
22.08.2022   #Tech in Retail #app

Gamification in retail: turning shopping into a game

Games and gamification can sound a little bit childish, but major enterprises love gamification as much as users love games

With the retention and engagement crises arise, the retail industry is looking for a remedy. Customer experience has become an important factor for success in retailing. Gamification appears to be a go-to tactic to enhance sales, brand awareness, ...

Thumbnail-Photo: 6 disruptive ideas for sales promotion in retail...
22.08.2022   #digital signage #consulting

6 disruptive ideas for sales promotion in retail

If you want to sell, you have to captivate, convince and inspire

"Creating a bridge between the product and the shopper" – that’s how one interviewee describes the goal of their marketing efforts. These diverse activities range from talking robots to virtual stores to treasure hunts. ...

Thumbnail-Photo: Online grocery has plateaued as a part of the shopper’s total...
17.08.2022   #online trading #e-commerce

Online grocery has plateaued as a part of the shopper’s total repertoire

Curbside pick-up and delivery of digital orders continue to shrink as retailers return to boost in-store performance

The number of retail customers using buy online pickup in-store (BOPIS) “all the time” declined by one-third (45% down to 32%) last year and is expected to shrink further in 2022. Shoppers relying on home delivery of groceries purchased ...

Thumbnail-Photo: UpWest makes impact in New York with local non-profit GrowNYC...
16.08.2022   #brick and mortar retail #sustainability

UpWest makes impact in New York with local non-profit GrowNYC

Purpose driven brand on a mission to provide comfort for people and planet by donating 1% of sales to non-profits across the US

This year, UpWest has opened two stores in the greater New York area with locations in Williamsburg and Roosevelt Field Mall. Both locations partner with GrowNYC whose mission is to improve New York's quality of life through environmental ...

Thumbnail-Photo: #DWMF Europe for top-level digital marketing insights...
09.08.2022   #event #digital marketing

#DWMF Europe for top-level digital marketing insights

DMWF Europe at the RAI in Amsterdam on 21-22 November

DMWF Europe returns to the RAI, Amsterdam on 21-22 November, for a must-see hybrid conference and exhibition bringing together the brightest minds in digital marketing. It’s three days of top-level strategic content, digital marketing ...

Thumbnail-Photo: Survey: Most consumers say they buy based on experience vs. price...
08.08.2022   #customer satisfaction #customer experience

Survey: Most consumers say they buy based on experience vs. price

99% also said they regularly shop online while 97% have purchased through social media

Bazaarvoice has released its latest research, based on a survey of more than 10,000 global shoppers. The report reiterates the importance of engaging shopping experiences and proves that ‘online shopper’ may in the future become a ...

Thumbnail-Photo: First Refill Station at Tops market Westgate...
05.08.2022   #brick and mortar retail #sustainability

First "Refill Station" at Tops market Westgate

Tops highlights its sustainability store concept by partnering with Unilever Thailand and SCGC

Today, the world has more plastic waste than it can handle, partly because we are used to the convenience that plastic brings, but do not manage plastic waste properly. Most of the plastic waste is single-use plastic and more and more ends up in ...

Thumbnail-Photo: #DMWF returns to North America for a must-see hybrid conference and...
04.08.2022   #event #digital marketing

#DMWF returns to North America for a must-see hybrid conference and exhibition

Bringing together the brightest minds in digital marketing

With a new location for 2022, Digital Marketing World Forum (DMWF) will be taking over the Santa Clara Convention Center, California, on 5-6 October 2022; for two days of top-level strategic content and digital marketing insights, networking, and ...

Thumbnail-Photo: Macy’s accelerates the growth of its off-mall, small-format strategy...
29.07.2022   #brick and mortar retail #fashion

Macy’s accelerates the growth of its off-mall, small-format strategy

Announces four new Market by Macy’s and Macy’s Backstage locations

Macy’s announced that, as part of its Polaris strategy, the company will open four new off-mall, small-format stores this fall. The locations will include Market by Macy’s, a smaller store that offers customers more to love with its ...

Thumbnail-Photo: iXtenso newsletter – Never miss a story!
26.07.2022   #Tech in Retail #EuroCIS 2022 – technology special

iXtenso newsletter – Never miss a story!

Always the latest retail news delivered directly to your inbox – every two weeks

Thumbnail-Photo: Klarna unveils US retail pop-up shop “Klarna Oasis” in Los Angeles...
22.07.2022   #brick and mortar retail #sustainability

Klarna unveils US retail pop-up shop “Klarna Oasis” in Los Angeles

Supporting mission-driven brands for sustainability efforts

Klarna announced the opening of its US retail pop-up, “Klarna Oasis,” an immersive shopping experience in Los Angeles focused on supporting its various mission-driven merchant partners.From Saturday, July 23 to Sunday, July 24, consumers ...

Thumbnail-Photo: Cybercrime is becoming a growing problem for the industry...
22.07.2022   #online trading #security

Cybercrime is becoming a growing problem for the industry

Online payment fraud losses to exceed $343 billion globally over the next 5 years

A new study from Juniper Research has found that the cumulative merchant losses to online payment fraud globally between 2023 and 2027 will exceed $343 billion. As a comparison, this equates to over 350% of Apple’s reported net income in the ...

Thumbnail-Photo: Lush Birmingham Spa hires local in-store florist...
15.07.2022   #marketing #services

Lush Birmingham Spa hires local in-store florist

Lush Anchor Shop: Fresh & Flowers concept, tech innovations, Bring It Back returns scheme

In June 2022, Lush Birmingham Spa on New Street revealed their Fresh & Flowers experience as previously seen in the concept shop in Paris.Alongside ethical, locally-sourced and seasonal flower bouquets from The Real Flower Company, customers ...

Thumbnail-Photo: World Class Retail Store Transformation 2022...
07.07.2022   #retail #digitization

World Class Retail Store Transformation 2022

August 25-26, 2022 | Frankfurt am Main

The leading conference for digital transformation best practices in Europe will take place on August 25-26, 2022 in Frankfurt am Main, Germany. World Class Retail Store Transformation 2022 is an official event of the World Class Series.Discount ...

Thumbnail-Photo: Convenience Experience Report: Demand for short lines, mobile ordering,...
05.07.2022   #food retail #customer experience

Convenience Experience Report: Demand for short lines, mobile ordering, and drive-thru

Americans put convenience stores on par with fast food restaurants

Bluedot introduced the first Convenience Experience Report, a benchmark study that explores consumer sentiment and the customer experience at gas stations and convenience stores (c-stores).The research was based on a survey of 1,570 American ...

Thumbnail-Photo: Sustainability means holism
04.07.2022   #retail #digitization

Sustainability means holism

Microsoft supports retailers in becoming climate-neutral

Climate neutrality, sustainability, environmental awareness - all these terms are buzzing around and prompting the industry to take action. But what can actually be done. Microsoft and EHI Retail Institute have jointly published the new white paper ...

Thumbnail-Photo: In-store marketing: The salt in the soup of sales promotion...
01.07.2022   #e-commerce #sustainability

In-store marketing: The salt in the soup of sales promotion

How to positively influence the shopping experience of your clientele

Soft music in the background, delicious scent, pleasant lighting – Sounds like dinner at your favorite restaurant? Almost. Because atmospheric design elements are also important ingredients for the perfect in-store shopping experience in ...

Thumbnail-Photo: Energy efficiency and carbon reduction in retail...
29.06.2022   #retail #sustainability

Energy efficiency and carbon reduction in retail

Guide to energy efficiency and carbon reduction in the retail industry published as part of the BRC Climate Action Roadmap

BRC has published a new “Step-by-Step Guide to Energy Efficiency and Carbon Reduction in the Retail Industry”, produced as part of the BRC Climate Action Roadmap.Figures from the Department for Business Energy and Industrial Strategy ...

Thumbnail-Photo: Visual search – Finding products with images...
28.06.2022   #online trading #e-commerce

Visual search – Finding products with images

Not only the result, but also the user experience is crucial

In online retail, a well-developed and easy-to-use product search is essential for customers. For a high level of convenience and optimal results, this now includes visual search. This means that users can search for similar items using images of ...

Thumbnail-Photo: Neiman Marcus celebrates launch of new collection...
27.06.2022   #brick and mortar retail #shop design

Neiman Marcus celebrates launch of new collection

Valentino partners with Neiman Marcus for the launch of the Valentino Escape 2022 collection

Valentino is collaborating with Neiman Marcus as the national exclusive brick-and-mortar luxury retailer for the launch of the Valentino Escape 2022 collection. To celebrate the partnership, Neiman Marcus is hosting a festive launch event on June 21 ...

Thumbnail-Photo: Top 5 retail trends for 2022 providing new opportunities...
27.06.2022   #online trading #e-commerce

Top 5 retail trends for 2022 providing new opportunities

The five most important trends in retail that entrepreneurs can use to seize their opportunities

I have always believed in getting into the mind space of our customers. So lately, I've been interviewing a lot of retail customers and have learned a great deal about the challenges retailers face. But among those challenges, there are also ...

Thumbnail-Photo: Creation of a customer-centric omnichannel experience...
24.06.2022   #retail #digitization

Creation of a customer-centric omnichannel experience

Teamwork Commerce partners with Connected Retail by Zalando

Teamwork Commerce, a global provider in fashion retail, announces technical partnership with Connected Retail by Zalando enabling omnichannel retailers to reach millions of customers on Zalando. Zalando is one of the leading online platforms ...

Thumbnail-Photo: Sustainable logistics: Dont wait, act now!
23.06.2022   #retail #sustainability

Sustainable logistics: Don't wait, act now!

Why an environmentally conscious logistics strategy can pay off

On 22.06.2022 it was that time again: Webtalk time served up by iXtenso and EuroShop. We filled our retail-salsa cooking pot with all kinds of ingredients to create the right flavor for your environmentally conscious shipping...

Thumbnail-Photo: IKEA and Infarm start urban herbs farming project...
20.06.2022   #brick and mortar retail #sustainability

IKEA and Infarm start urban herbs farming project

Pilot project for joint, sustainable cultivation of herbs in furniture stores

Demand is growing for high-quality food that is produced locally and with as little environmental impact as possible. To meet this, IKEA and Infarm are growing high-quality herbs in Infarm's vertical farms in the customer restaurants in three ...

Thumbnail-Photo: SALTO receives a Silver rating in the EcoVadis evaluation ranking...
20.06.2022   #sustainability #award

SALTO receives a Silver rating in the EcoVadis evaluation ranking

Innovation as a response to social and environmental challenges

EcoVadis has ranked SALTO Systems in the top 25% of companies with the best performance in terms of sustainability policies. The recognition gives SALTO a SILVER classification in the EcoVadis global evaluation program.The award is the fourth ...

Thumbnail-Photo: Challenges in multichannel marketing
17.06.2022   #online trading #e-commerce

Challenges in multichannel marketing

3 major retail trends that will force change in your content creation processes

The demands on retail creative production are huge. From web to print, PoS to packaging, social to paid advertising, and more, there are endless pieces of visual content needed to power a large, multi-channel retail brand.Plus, nobody is unaware of ...

Thumbnail-Photo: New eBay sneaker store rewards sneakerheads for wearing their kicks...
30.05.2022   #customer experience #fashion

New eBay sneaker store rewards sneakerheads for wearing their kicks

The Wear 'Em Out Store will offer exclusive pricing on collectible kicks to those who wear them out of the store

eBay is setting up shop in Los Angeles with a store that rewards sneakerheads for actually wearing their new kicks out of the store. Open Memorial Day weekend on Fairfax Avenue, the Wear 'Em Out Store will feature some of the most exclusive and ...

Thumbnail-Photo: Purchase influence moves to consumer-to-consumer with power shift to...
20.05.2022   #customer experience #customer analysis

Purchase influence moves to consumer-to-consumer with power shift to shoppers

68% of Americans find ratings, reviews, photos, and videos from other shoppers important

Bazaarvoice Inc., provider of product reviews and user-generated content (UGC) solutions, released its annual Shopper Experience Index, based on a survey of more than 7,000 global shoppers. The report proves today’s power shift from brands to ...

Thumbnail-Photo: Weekly grocery shopping made easy: meal planning via app...
18.05.2022   #online trading #e-commerce

Weekly grocery shopping made easy: meal planning via app

Grocery shopping, ordering, recipes – all in one app with connection to local grocery stores

Grocery shopping can be fun. For a five-person household with a baby and a dog, including allergies and favorite dishes, it quickly becomes a mammoth task. The developers of the app Jow want to simplify this very process and are teaming up with ...

Thumbnail-Photo: Ynvisible supports sustainable fashion with digital price labels...
13.05.2022   #digitization #sustainability

Ynvisible supports sustainable fashion with digital price labels

New generation is easily readable, flexible and customizable

Ynvisible Interactive Inc. has announced that Digety, a company creating electronic price labels for the fashion industry, has selected Ynvisible as the supplier of displays for its re-usable digital price labels. Digety’s price labels ...

Thumbnail-Photo: Increase sales rank thanks to product information...
12.05.2022   #online trading #Tech in Retail

Increase sales rank thanks to product information

How improving product pages helps brands thrive on Amazon

Salsify's recent report "The Content Advantage: How Improvements to the Product Page Help Brands Succeed on Amazon", analysed over 14,000 products across all major product categories in the U.K., France and Germany, outlining the most ...

Thumbnail-Photo: Grocers miss opportunities by not showing alternatives as...
10.05.2022   #online trading #Tech in Retail

Grocers miss opportunities by not showing alternatives as “out-of-stock” messages increase

How the pandemic has impacted online grocery shopping and how consumers respond to grocer recommendations and decreased inventory

Lucidworks, a provider of next-generation AI-powered search applications, surveyed consumers in the U.K. and U.S. who shop for groceries online. The survey revealed that only 28% of shoppers are being offered alternative recommendations every ...

Thumbnail-Photo: E-commerce Berlin Expo 2022 Recap
10.05.2022   #e-commerce #sustainability

E-commerce Berlin Expo 2022 Recap

Last week, the E-commerce Expo 2022 took place in Berlin. Find out what happened there

The E-commerce Berlin Expo 2022 conference is over, and it's safe to say that it was a huge success! If you attended, you probably learned a lot of new things about the e-commerce industry.But if you didn't go, don't worry - here’s ...

Thumbnail-Photo: Carvana launches newest car vending machine
09.05.2022   #e-commerce #Tech in Retail

Carvana launches newest car vending machine

Online retailer opens 32nd car vending machine in the U.S.

Carvana has launched its newest car vending machine, located in San Francisco, California. The state-of-the-art steel and glass structure debuts in the tech capital of America, standing eight stories tall with a 27-vehicle capacity, offering car ...

Thumbnail-Photo: American and European retail brands bounce back better as values...
02.05.2022   #retail #coronavirus

American and European retail brands bounce back better as values increase post-COVID

Big retailers like Amazon and Walmart apply their logistics expertise to adapt in innovative ways to the ‘new normal’

American and European retail brands are leading the global retail sector in bouncing back better from the pandemic, with Amazon and Walmart leading the way. In a world of changing customer demand and disrupted supply chains, these big retailers are ...

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Rootjensweg nr 22
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218 Hachborn Road
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Puławska 474/476
02-884 Warsaw
Dazzling Dummies Ltd.
Unit 20, The Bull Commercial Centre, Stockton Lane, Stockton-on-Forest
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Optiguard Sp. z o.o.
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echion Corporate Communication AG
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86167 Augsburg
Management Forum der Verlagsgruppe Handelsblatt GmbH
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Visual Retailing B.V.
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Glencourt Associates Ltd
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Homdec SA
Zone Horticole
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Display & Design Helmut Amelung GmbH
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71546 Aspach
Zaruba Gesellschaft m. b. H.
Strasse 14 (Object 19) IZ-NÖ Süd
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LOLA-Werke
Brunnenstr. 1
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Tackeloh 17c
33605 Bielefeld
The Forward Co
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Audio Logo GmbH
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