Ten years ago many retailers were still thinking about whether putting up a website made sense. The value of doing so was difficult to quantify in hard ROI terms. Fast forward 10 years, and websites have become passé, giving way to Facebook, ...
Social marketing has changed the way retail customers do their shopping – and the emergence of retailers who are using new marketing channels to reach out to shoppers is the proof of the pudding! Retailers have recognized that consumers are ...
While collecting and mining data for useful insights is an important part of the retail environment today, many retailers and suppliers have discovered the advantages of sharing this data with each other. We have previously discussed the benefits of ...
Manthan Systems, the leader in Retail Analytics provides some wickedly innovative capabilities that help to insure that inventory is neither too hot, too cold, too much, too little, or moving too fast, or too slow. Determining the right ...
Smartphone wielding customers are changing the rules of the retail game. In recent times, brick-and-mortar retailers have been frustrated by the growing numbers of shoppers walking into their stores to check out products physically and then going ...
What’s the first name that comes to your mind when you hear ‘discount retailer’? Chances are that the names Wal-Mart or Target pop up – and it’s not surprising because these are two of the most valuable retail brands in ...