Retail Marketing

Retailer's source of information about POP, direct marketing, promotions, digital signage solutions and displays for shop windows and sales rooms.

more articles

Thumbnail-Photo: Turning customers into friends - heres how it works...
24.01.2024   #marketing #online marketing

Turning customers into friends - here's how it works

WhatsApp channels as a secret weapon in the marketing mix

In fall 2023, Meta launched WhatsApp channels, a completely new feature in 150 countries ...

Thumbnail-Photo: Valentines Day marketing: creative campaigns to make your heart sing...
18.01.2024   #brick and mortar retail #sustainability

Valentine's Day marketing: creative campaigns to make your heart sing

Examples of how you can score points on Valentine's Day

Zalando killed two birds with one stone in 2021: with the invitation to "campaign exchange the clothes after your ex", customers were shown ...

Thumbnail-Photo: Veganuary 2024: Best sales strategies to reach the ‘no meat’...
11.01.2024   #brick and mortar retail #food retail

Veganuary 2024: Best sales strategies to reach the ‘no meat’

Why retailers should take advantage of the trend

Veganuary has begun its fourth year in Germany. Over 850 German companies are taking part in this global movement for a plant-based ...

Thumbnail-Photo: For you: Retail marketing calendar 2024
08.01.2024   #marketing #sales promotion

For you: Retail marketing calendar 2024

You can use these phases and days for yourself and your business in the upcoming year

Birthdays, holidays, holidays ... We record all these days in calendars every year to plan our personal daily lives. But the financial year can also be planned. This can be particularly important for retailers. You can plan ...

Thumbnail-Photo: Tips: Optimal shopping experience for  Christmas...
22.11.2023   #online trading #artificial intelligence

Tips: Optimal shopping experience for Christmas

How to prepare for the shopping days as an Amazon retailer

The promotional days at the start of the Christmas...

Thumbnail-Photo: Christmas decorations: set the scene for your store!...
09.11.2023   #customer experience #shop decoration

Christmas decorations: set the scene for your store!

From the floor to the shelves and lights to the shop window - here's how to get your store ready for Christmas!

The weeks leading up to Christmas Eve are considered to be the busiest of the year....

Thumbnail-Photo: The quiet hour – A contribution to inclusion in retail?...
31.10.2023   #customer satisfaction #marketing

The "quiet hour" – A contribution to inclusion in retail?

Finding calm in a busy world: supermarkets make their mark

The world of commerce is constantly looking for new ways to attract and retain customers...

Thumbnail-Photo: ISE 2024 - the future of retail
23.10.2023   #online trading #Tech in Retail

ISE 2024 - the future of retail

ISE will take place in Barcelona from 30 January to 2 February 2024

Since it began in 2004, Integrated Systems Europe (ISE) - the world's premier exhibition for professional audio visual (pro AV) and systems integration - has grown in size, strength and influence to become an industry-defining event. Every year, ...

Thumbnail-Photo: Black Friday and Cyber Monday: Minimize mistakes, maximize success...
11.10.2023   #e-commerce #customer satisfaction

Black Friday and Cyber Monday: Minimize mistakes, maximize success

Mistakes you can avoid on promotion days like Black Friday and Cyber Monday

The promotion days on November 24 and 27 raise the sales hopes of many retailers. Despite the huge potential, these events can also be a challenge. Competition is fierce, customers are critical and expect exceptional deals. Mistakes in preparation ...

Thumbnail-Photo: Social Commerce: Community sells?
04.10.2023   #online trading #sustainability

Social Commerce: Community sells?

Why the community approach is replacing fast delivery among customer demands and what that means for you.

For a long time it was said that fast or even "same day delivery is the key". For Fabian Mischler, this is no longer the only key to satisfied customers. In an interview, the CEO of the social commerce platform ooblee told us why community ...

Thumbnail-Photo: Scary and clever - marketing for Halloween
20.09.2023   #brick and mortar retail #online marketing

Scary and clever - marketing for Halloween

How do you make the most of 31 October for your business?

Small means, big effect: On Halloween, you can get in touch with your customers in a playful and not too serious way....

Thumbnail-Photo: 5 tips for successful TikTok marketing for your online store...
06.09.2023   #online trading #marketing

5 tips for successful TikTok marketing for your online store

How to gain loyal fans for your brand

TikTok is the Wild West of social media: Everything is moving at lightning speed and you only have a blink of an eye to captivate users. If you spend a lot of time on TikTok, you'll know right away...

Thumbnail-Photo: Be different – be successful
24.08.2023   #brick and mortar retail #customer satisfaction

Be different – be successful

10 examples of how retailers can differentiate themselves in the market with unique shopping experiences

The grey blob – no one wants to be part of it. Small and medium-sized retailers in particular need unique selling propositions to be able to assert themselves against the competition from companies worth billions. But what can ...

Thumbnail-Photo: Beyond the Green Buzz: How to become truly sustainable in retail...
09.08.2023   #retail #sustainability

Beyond the Green Buzz: How to become truly sustainable in retail

Branding, sourcing, and ethics – Insider insights for retailers

Sustainability is today's corporate catchphrase. Yet, discerning genuine efforts from mere claims can be challenging. But how can consumers be sure that sellers genuinely walk the talk? Enter El Green Mall ...

Thumbnail-Photo: LVMH and Epic Games announce strategic partnership...
22.06.2023   #e-commerce #digitization

LVMH and Epic Games announce strategic partnership

Companies aim to transform Maisons’ creative pipeline and customer experiences

At the Viva Technology show, LVMH announced a partnership with Epic Games, creator of Fortnite and Unreal Engine, to transform the Group’s creative pipeline and bring customers new types of immersive products discovery experiences. This ...

Thumbnail-Photo: Perfect Corp. and Warner Bros. partner for interactive AR movie try-on...
13.06.2023   #Tech in Retail #app

Perfect Corp. and Warner Bros. partner for interactive AR movie try-on experience

YouCam Apps launches an exclusive collection of AR movie effects for Warner Bros. The Flash

Perfect Corp., the leading AI & AR beauty and fashion tech solutions provider and developer of the YouCam Suite of Apps, has launched an interactive augmented reality (AR) movie experience for Warner Bros. Pictures’ upcoming film The Flash. ...

Thumbnail-Photo: New GS1 Germany requirements in force for better data quality...
12.06.2023   #online trading #digitization

New GS1 Germany requirements in force for better data quality

Brands facing new challenges to providing product content to German retailers through the GDSN

GS1 Germany released two new requirements impacting brands selling food/beverage (and food-adjacent) products to the German market aiming at increasing product data quality passing through the Global Data Synchronization Network (GDSN). ...

Thumbnail-Photo: MikMak rolls out e-commerce acceleration platform...
12.06.2023   #e-commerce #retail

MikMak rolls out e-commerce acceleration platform

Platform offers brands insights that drive business performance

MikMak, the leading e-commerce acceleration platform for multichannel brands, today announced the launch of MikMak 3.0. The enhanced platform enables commerce and conversion opportunities across every consumer touchpoint, along with more advanced ...

Thumbnail-Photo: Grove Co. announces new retail partnerships with Kroger, Costco and...
08.06.2023   #retail #sustainability

Grove Co. announces new retail partnerships with Kroger, Costco and Hannaford

Leading sustainable consumer products company increases in-store presence at 450 additional brick & mortar locations

Grove Collaborative Holdings, Inc. (NYSE: GROV) (“Grove” or “the Company”), a leading sustainable consumer products company and Certified B Corp, today announced another significant retail expansion for Grove Co., its ...

Thumbnail-Photo: Automation: Is this the future of shopping?
06.06.2023   #brick and mortar retail #food retail

Automation: Is this the future of shopping?

On the shortcomings and advantages of autonomous store concepts

Grocery shopping and self-service – the Blockstore Group combines the necessary with the pleasant and helps retailers implement autonomous and automated store concepts. In particular, the Finnish start-up helps to install a suitable ...

Thumbnail-Photo: Metyis Campus with Hugo Boss as partner and investor...
05.06.2023   #e-commerce #digitization

Metyis Campus with Hugo Boss as partner and investor

Premium lifestyle company invests 15 million euros in 'Digital Campus'

Metyis, a multinational provider of solutions in big data, digital commerce, marketing & design, and advisory services, and premium lifestyle company Hugo Boss marked a key milestone in their partnership today, as the Metyis Campus in Gondomar, ...

Thumbnail-Photo: Extenda Retail launches loss prevention engine...
26.05.2023   #brick and mortar retail #retail

Extenda Retail launches loss prevention engine

Industry leader in retail software development, launches a revolutionary self service and loss prevention (SSLP) solution, powered by machine learning to tackle self-service retail challenges

Retailers are increasingly offering self-serve options to in-store consumers ranging from self-checkout to self-scan, and mobile Scan & Go. And with the boom of self-service comes the inevitable increase in shrink which Forbes now estimates to ...

Thumbnail-Photo: BuzzFeed & Verishop launch Goodful storefront...
26.05.2023   #online trading #e-commerce

BuzzFeed & Verishop launch "Goodful" storefront

Companies tap exclusive creator network to drive e-commerce and lifestyle content

Innovative e-commerce initiative by the digital media company bridges content & shopping experience across social media & web. Best-in-class technology offered to online shoppers by Verishop. ...

Thumbnail-Photo: K5 Future Retail Conference - Top speakers on all aspects of e-commerce...
25.05.2023   #e-commerce #retail

K5 Future Retail Conference - Top speakers on all aspects of e-commerce

20.06.2023 - 21.06.2023 | Berlin

On June 20 and 21, 2023, the ESTREL Berlin will open its doors. Top speakers and experts from e-commerce will come together at the K5 FUTURE RETAIL CONFERENCE 2023. This year, K5 is taking place under very special conditions: the ongoing ...

Thumbnail-Photo: Something is stirring on the shelf
25.05.2023   #e-commerce #brick and mortar retail

Something is stirring on the shelf

Attracting attention with animated product presentation

A few aisles, many haphazard shelves and even more competing products – how can brands stand out from the crowd? A Romanian start-up has also asked itself this question. The answer: Tokinomo, an interactive robot arm that brings products to ...

Thumbnail-Photo: NIU opens world’s first unmanned store for passenger vehicles in Sweden...
24.05.2023   #brick and mortar retail #Tech in Retail

NIU opens world’s first unmanned store for passenger vehicles in Sweden

Long opening hours and low costs make the concept particularly customer-friendly and attractive for expensive city locations

For the first time, a store is opening that offers testing and ordering of passenger vehicles, without any kind of human assistance. NIU, leading provider of smart electric vehicles, together with security and technology experts Securified Access by ...

Thumbnail-Photo: Seeing the big picture thanks to digitization?...
15.05.2023   #retail #digitization

Seeing the big picture thanks to digitization?

Optimizing operational processes with modern software

Do I have to reorder goods? How many pieces of product XY do I still have in stock? These are the kinds of questions that keep retailers busy. Is my desired product available again? Where is my order? That's what ...

Thumbnail-Photo: University of Bayreuth: Supermarket of the Future...
12.05.2023   #brick and mortar retail #sustainability

University of Bayreuth: Supermarket of the Future

A board game for creative engagement with novel foods

The labeling of novel foods with the aim of promoting sustainable consumption decisions is currently a much-discussed topic in science, industry and politics. The Simon Nüssel Foundation has recently started funding an unusual research project ...

Thumbnail-Photo: K5 Future Retail Conference
03.05.2023   #e-commerce #retail

K5 Future Retail Conference

20.06.2023 - 21.06.2023 | Berlin, Germany

#LEARNFROMTHEBEST #MEETTHEBEST #BETHEBESTOn June 20 and 21, 2023, the K5 Future Retail Conference 2023, the absolute highlight of the e-commerce year, will take place for the 11th time. A fascinating event awaits you in 2023 as well: numerous ...

Thumbnail-Photo: Shoptalk Europe
02.05.2023   #e-commerce #retail

Shoptalk Europe

09.05.2023 - 11.05.2023 | Barcelona, Spain

Uniting Europe's entire retail ecosystemThe biggest, most influential and rising retailers and brands across Europe and worldwide unite at Shoptalk Europe for unrivaled business-critical connections, conversations, insights and extraordinary ...

Thumbnail-Photo: Gerry Weber announces financial restructuring...
26.04.2023   #e-commerce #retail

Gerry Weber announces financial restructuring

Focus on preventive "StaRUG" proceedings and on operational restructuring of the German retail business

Gerry Weber International AG is planning major steps for a realignment both at the financial and the operational level in order to position the company for the long term and for the future. The restructuring project is a result of complex challenges ...

Thumbnail-Photo: Organized retail crime a growing threat for U.S. retailers...
19.04.2023   #retail #security

Organized retail crime a growing threat for U.S. retailers

Favorable balance between ease of theft, monetary value and ease of resale: Criminals largely target everyday consumer goods

Organized retail crime (ORC) is a perpetual and burgeoning problem for the U.S. retail industry, and evidence suggests it is growing in both scope and complexity, according to a new report released today by the National Retail Federation. The ...

Thumbnail-Photo: Levis expands retail footprint in Asia
14.04.2023   #brick and mortar retail #customer experience

Levi's expands retail footprint in Asia

Clothing company announces opening of region's largest store in Bengaluru, India

Spread over a total retail space of 7521 square feet, the Levi's Brigade Road store features the brand's cutting-edge NextGen store format and retails some of its most beloved products. ...

Thumbnail-Photo: The future of marketing is conversational
13.04.2023   #customer satisfaction #digitization

The future of marketing is conversational

Global survey: 88% of consumers are seeking text messaging conversations with brands

Consumers around the world are more comfortable than ever interacting with brands, when they feel they’re getting value. The annual "State of Conversational Commerce Report" from Attentive revealed 91% of consumers have already opted ...

Thumbnail-Photo: The Top 500 European cross-border online shops...
12.04.2023   #online trading #e-commerce

The Top 500 European cross-border online shops

The "Top 500 Cross-Border Retail Europe" edition is a major compilation of cross-border data from the websites of European retailers

Cross-Border Commerce Europe has released a major research paper covering and ranking the 500 strongest European players with a focus on cross-border performance. The total online EU cross-border market generated €179.4 billion in 2022 ...

Thumbnail-Photo: Collect&Go opens new walk-in pick-up point
31.03.2023   #online trading #brick and mortar retail

Collect&Go opens new walk-in pick-up point

The company's second walk-in pick-up store specially for cyclists and pedestrians opened in Brussels

Colruyt Group’s online shopping service opens a new walk-in city pick-up point in Saint-Gilles today. This is the second one, after Ixelles, to be equipped to meet the needs of city dwellers who collect their shopping on foot or by bicycle. ...

Thumbnail-Photo: In-store communication: the key is feeling good...
30.03.2023   #multichannel commerce #customer experience

In-store communication: the key is feeling good

What matters in the meantime is the optimal customer approach

"Bringing Digital Retail to Life". For Radio Point of Sale GmbH of Kiel, Germany, the slogan says it all. The company focuses on the possibilities of auditory, visual and interactive communication at the point of sale within the ...

Thumbnail-Photo: e-Commerce Day
20.03.2023   #online trading #e-commerce

e-Commerce Day

05.05.2023 - 05.05.2023 | Cologne, Germany

e-Commerce Day by Kaufland – The trade fair for e-commerceThe e-Commerce Day by Kaufland opens its doors once again and invites industry newcomers, professionals and interested parties to Cologne to exchange views on current trends and ...

Thumbnail-Photo: Multitouch: Omnichannel service in brick-and-mortar retailing...
20.03.2023   #multichannel commerce #touch screens

Multitouch: Omnichannel service in brick-and-mortar retailing

Product information and customer service 2.0 with multi-touch table from digimago

digimago GmbH takes in-store service and product information to a new level – thanks to a multi-touch table complete with product recognition.Founder and CEO André Bartscher told us more about it and explained why such solutions are ...

Thumbnail-Photo: World Retail Congress
18.03.2023   #online trading #e-commerce

World Retail Congress

25.04.2023 - 27.04.2023 | Barcelona, Spain

Shaping the future of global retailRetailing has had to face enormous existential challenges. From the Covid-19 pandemic through to today’s worsening macro economic conditions, there are increasing operational pressures and serious impacts on ...

Thumbnail-Photo: VM & Display Show
17.03.2023   #event #marketing

VM & Display Show

18.04.2023 - 19.04.2023 | London, UK

The Virtual Merchandising and Display Show is the longest running exhibition for the industryWhether you are a retailer, designer, in the leisure and entertainment industry or in fact use visual merchandising to promote your products or services in ...

35 more articles

Supplier

Individual Product Solutions GmbH
Individual Product Solutions GmbH
Henschelring 4
85551 Kirchheim bei München
easy2screen GmbH i. Gr.
Auf der Schafweide 9
67489 Kirrweiler
LeadMuster
123 Bladin St, Laverton VIC 3028
3028 Melbourne, Victoria
Ultima Displays Deutschland GmbH
Ultima Displays Deutschland GmbH
Schorbachstr. 11
35510 Butzbach
SEO Agentur München
Theresienstraße 1
80333 München
DGScreen
3 Hatamar Street, PO Box 147
20692 Yokneam
Taxom Price Marking Systems GmbH
Weissenbach 1
3242 Texing
Webdesign Rosenheim
Rosenheimer Str. 4
83109 Großkarolinenfeld
Ecostyle s.r.l.
Via Gazzani 16
40012 Calderara di Reno/BO
KML - Kramer GmbH
Porschestraße 8-9
49134 Wallenhorst
Oliveira Displays
Gleiwitzer Strasse 3
30855 Langenhagen
brilliant promotion®
Bramfelder Straße 123
22305 Hamburg
Tube and Wire
Middle Mill, Oxford Sreet East
OL7 0NE Ashton-Under-Lyne, Lancashire
Emailleschilder Von Halem GmbH
Emailleschilder Von Halem GmbH
Massenhauser Straße 10
85376 Fürholzen
Checkpoint Systems GmbH
Checkpoint Systems GmbH
Ersheimer Str. 69
69434 Hirschhorn a. Neckar
Matchstick Displays
Unit 702, 7F, Bangkok Bank Building, 18 Bonham Strand West
Hong Kong
Global Display
Globe House 84-88 High Street South
LU6 3HD Dunstable
TRIDELITY Display Solutions GmbH
TRIDELITY Display Solutions GmbH
Industriestrasse 21
78112 St. Georgen
Design & Display Ltd
Lowfields Business Park, Lowfields Way
HX5 9DA Elland (West Yorkshire)
communerds
Holbeinstraße 30/1
88212 Ravensburg
DEIN INTERDECOR SA
Avda. Salvatella, 6-20 Pol. Ind. Can Salvatella
8210 Barbera del Valles
RT Recycling Technik GmbH
Unterm Sand 4
69181 Leimen St.Ilgen
Rabet l`Image
Route de Contres 25
41400 Thenay
HEXIS GmbH
Itterpark 12
40724 Hilden
GÖRRES-DRUCKEREI und VERLAG GmbH
Carl-Spaeter-Str. 1
56070 Koblenz
SENSAPE GmbH
SENSAPE GmbH
Spinnereistrasse 7
04179 Leipzig
MyDigiMenu
Sunsity Gurugram
122011 Gurugram
IBL Ltd
Unit 2, Albert Point, Albert Street
M43 7ZH Manchester
rankingfusions e.K.
rankingfusions e.K.
Heubnerweg 7a
14059 Berlin
Bartuf Group
Bartuf Group
Sydenham Road Holbeck
Leeds LS11 9RU
Reel E-Z Display, Inc.
360 Linden Avenue
IL 60045 Lake Forest
Doopic GmbH
Kurfürstendamm 71
10709 Berlin
Scentcommunication
Nachtigallenstraße 3
51427 Bergisch Gladbach
Kino-mo Ltd
The Light Bulb
SW18 4GQ London
Vlastuin CDI
Guldenhoflaan 25
3734 AS Baarn
Stiefel Digitalprint GmbH
Stiefel Digitalprint GmbH
Felix-Wankel-Ring 13 a
85101 Lenting
MD STUDIO srl
Via Grazia Deledda, 6
20090 Opera/MI
Hinrichs Fotofactory GmbH
Raiffeisenstraße 21
49124 Georgsmarienhütte
Kendu In-Store Visual Solutions
Kendu In-Store Visual Solutions
1st Floor 99 Wallis Road
E9 5LN London
Rema Reichelsheimer Metall - Artikel GmbH
Sudetenstrasse 105
64385 Reichelsheim (Odenwald)
3A Composites GmbH
3A Composites GmbH
Alusingen Platz 1
78224 Singen
PROJEKTPILOT GmbH
PROJEKTPILOT GmbH
Am Zollhafen 5
41460 Neuss
Werbetechnik Grein
Jülicher Str. 37
41464 Neuss
BONAGO Incentive Marketing Group
BONAGO Incentive Marketing Group
Aschauer Str. 28
81549 München
Indisplay HandelsGmbH
Indisplay HandelsGmbH
Freistädter Straße 328
4040 Linz
FBI GmbH
Kaiser-Wilhelm-Str. 18
55543 Bad Kreuznach
komma,tec redaction GmbH
komma,tec redaction GmbH
Holländischer Brook 1
20457 Hamburg