Retail Marketing

Retailer's source of information about POP, direct marketing, promotions, digital signage solutions and displays for shop windows and sales rooms.

more articles

Thumbnail-Photo: Students create packaging of the future
07.03.2019   #sustainability #design

Students create packaging of the future

Annual design competition PIDA

What will a sustainable and exciting packaging concept look like in 2030? Most likely we will see many and innovative answers to that question at PIDA (Packaging Impact Design Award), the international design competition arranged and hosted by ...

Thumbnail-Photo: 2nd World Retail Forum, Amsterdam
07.03.2019   #event #artificial intelligence

2nd World Retail Forum, Amsterdam

The latest developments in the industry

World Retail Forum is a platform for retail professionals from across the globe to come together, share experiences and learn from top industry leaders and retail gurus. ...

Thumbnail-Photo: Digital Marketing Forum
22.02.2019   #software developement #event

Digital Marketing Forum

Comprehensive, neutral, scientifically accompanied, critical

At the Digital Marketing Forum (DMF) on 06. and 07.03.2019 at the Stuttgart Media University, 18 proven experts from science and practice will explain the current status of methods, techniques and tools in digital marketing.With its program the DMF ...

Thumbnail-Photo: Holistic POS solutions in visual communication...
12.02.2019   #digital signage #Trade fair special EuroCIS 2019

Holistic POS solutions in visual communication

Product presentation and brand presence through signage

The effective placement of products at the POS is becoming increasingly difficult today due to the broad diversity of brands and the struggle for presentation area that goes along with it. Striking POS solutions are thus all the more important. ...

Thumbnail-Photo: What retailers and brand experts need
08.02.2019   #brand management #event

What retailers and brand experts need

Retail & Brand Experience World Congress

Retail & Brand Experience World Congress (RBEWC) is the industry’s first-ever, all-encompassing event focusing on how retailers and brands can leverage experiential retail to enhance the shopping experience and reach a larger pool of ...

Thumbnail-Photo: Retail jobs grew nearly 15,000 in January over December...
07.02.2019   #retail #economy

Retail jobs grew nearly 15,000 in January over December

The economy seems to be in a good place

Retail industry employment in January was down by 15,100 jobs unadjusted from a year earlier but increased 14,800 jobs seasonally adjusted from December, the National Retail Federation said today. The retail numbers, which exclude automobile ...

Thumbnail-Photo: U.S. prestige beauty industry sales grow six percent in 2018...
07.02.2019   #brick and mortar retail

U.S. prestige beauty industry sales grow six percent in 2018

Artisanal fragrance was the fastest growing aspect of the market

The U.S. prestige beauty industry reached 18.8 billion dollar in 2018, a six percent sales increase over 2017, according to The NPD Group. The skincare category grew by 13 percent and contributed 60 percent of the industry’s total gains; ...

Thumbnail-Photo: Fewer consumers celebrating Valentine’s Day...
07.02.2019   #seasonal business #consumer demand

Fewer consumers celebrating Valentine’s Day

Those who do are spending more

Americans are expected to spend a record amount on Valentine’s Day this year despite a years-long decrease in the percentage of people celebrating the holiday, according to the annual survey released today by the National Retail Federation and ...

Thumbnail-Photo: Luxury fashion spending is on the rise online...
05.02.2019   #e-commerce #fashion

Luxury fashion spending is on the rise online

Nearly half of the online luxury fashion dollar sales come from footwear

U.S. online sales of luxury fashion items are showing significant growth coming from each of the key segments – footwear, accessories, and apparel – according to the new U.S. Luxury E-commerce Report from The NPD Group. Much of the ...

Thumbnail-Photo: Lone Kauri Road Ltd. has new e-commerce site...
04.02.2019   #online trading #e-commerce

Lone Kauri Road Ltd. has new e-commerce site

Offering high performance, sustainable outdoor products

New Zealand-based company, Lone Kauri Road Ltd. recently announced the official launch of its first ecommerce site. Lonekauri.com was created to provide outdoor enthusiasts with premium quality products that minimise environmental impact by ...

Thumbnail-Photo: The new world of retail(ing)
28.01.2019   #price optimization #pricing management

The new world of retail(ing)

Effects of price discrimination and dynamic pricing

Dynamic pricing is a pricing strategy that plays an important role in retail. Instead of setting prices over a specific period of time – as is common practice in traditional price management -, dynamic pricing means prices can change on a ...

Thumbnail-Photo: Retailer app identifies counterfeit products and strengthens customer...
21.01.2019   #app #labels

Retailer app identifies counterfeit products and strengthens customer relationships

Secure barcodes on paper labels offer retailers and customers many benefits

Counterfeit goods prompt harmful financial losses due to a loss of sales and profits, decreased tax revenues and by threatening jobs – and this doesn’t just impact retailers and manufacturers. According to EUIPO (The European Union ...

Thumbnail-Photo: Digital Sales Summit in Hannover
08.01.2019   #e-commerce #digitization

Digital Sales Summit in Hannover

The E-Commerce Event

The Digital Sales Summit will be held for the first time in Hanover on 21 February.An extraordinary location and a LineUp which you have never seen before in the eCommerce industry, this is the easiest way to describe the Digital Sales Summit.In his ...

Thumbnail-Photo: Companies lose customers during online holiday promotions...
02.01.2019   #data management #customer relationship management

Companies lose customers during online holiday promotions

Bad preference management equals frustrated customers

A recent survey from PossibleNOW uncovered that as many as 36 percent of businesses are not actively collecting customer preference data. Additionally, another 31 percent aren’t sure if they’re collecting this data. Many retailers will ...

Thumbnail-Photo: PANORAMA Berlin January 15-17, 2019
19.12.2018   #event #fashion

PANORAMA Berlin January 15-17, 2019

The largest fashion marketplace in Europe

True to the meaning of the word panorama, PANORAMA BERLIN offers a broad overview of national and international mens and womenswear collections. Thereby, it enriches the international trade fair landscape consistently with strong and relevant new ...

Thumbnail-Photo: Achieving goals with the right attitude
12.12.2018   #personnel management #security management

Achieving goals with the right attitude

Corporate health management is a process, not a one-time event

Employee satisfaction/engagement is critical to the success of any business, big or small. Customers notice if employees are dissatisfied with their jobs.Customer satisfaction, employee recruitment and hiring, employee retention and increasing sales ...

Thumbnail-Photo: City management fights vacant storefronts and supports retailers...
21.11.2018   #consulting #brick and mortar retail

City management fights vacant storefronts and supports retailers

Insights from city manager Nicole Halves-Volmer from Delmenhorst

Modern city management always includes cooperation with the retailers of a city. The charismatic city manager Nicole Halves-Volmer works with passion for the city of Delmenhorst and talks in the interview about campaigns with and for ...

Thumbnail-Photo: I see augmented reality leading the way in the store...
17.10.2018   #virtual reality #augmented reality

"I see augmented reality leading the way in the store"

Augmented and virtual reality shopping

Not only do augmented reality (AR) and virtual reality (VR) promise an exhilarating entertainment experience, they are also already practically applied in several industry sectors. What opportunities do they offer retailers and customers? What are ...

Thumbnail-Photo: A beacon for a shopping mall
28.09.2018   #digital signage #led lighting

A beacon for a shopping mall

Digital signage: outdoor LED screen in Mexico

On the premises of a shopping center in Cuernavaca, near Mexico City, a digital signage project attracts attention. The elevated tank, rising high above the ground on a structure, serves as an eyecatcher. The shopping mall Forum hopes to attract ...

Thumbnail-Photo: Virtual commerce: shopping in a different reality...
14.09.2018   #digital marketing #multisensual marketing

Virtual commerce: shopping in a different reality

What we can expect from virtual reality in retail

Virtual fashion shows, mountaineering, and test drives: Virtual reality (VR) is creating a new paradigm for the customer experience – not only in brick-and-mortar stores but also in online shopping. "It's always remarkable and ...

Thumbnail-Photo: Digital sporting goods retailers: Decathlon and Intersport push ahead...
31.08.2018   #retail #digitization

Digital sporting goods retailers: Decathlon and Intersport push ahead

Of virtual tents and 3D foot analysis

Customer loyalty and innovative store features are key factors in sports retail. Shopping becomes an experience, whether that’s thanks to an integration of online and offline activities or brand-new approaches and technologies. What can ...

Thumbnail-Photo: Tariffs remain a threat
30.08.2018   #sales promotion #associations

Tariffs remain a threat

National retail federation upgrades 2018 economic forecast

The National Retail Federation today increased its retail sales forecast for 2018, saying sales are expected to grow more than previously predicted thanks to tax reform and other positive economic inputs but warning that tariffs threaten to dampen ...

Thumbnail-Photo: Click & collect promotes cross selling
15.08.2018   #brick and mortar retail #Click & Collect

Click & collect promotes cross selling

Research: Many click & collect shoppers made additional in-store purchases

Research from OrderDynamics explores North American click and collect trends, including communications and timing preferences, return behaviors, and unplanned purchasing habits. OrderDynamic, announced its latest consumer study, “The Rise ...

Thumbnail-Photo: Costly online out-of-stock problems for consumer goods...
13.08.2018   #online trading

Costly online out-of-stock problems for consumer goods

GMA report: Potential lost sales could reach 17 billion dollars

A new report shows that out-of-stock rates for online purchases of consumer products in the U.S. are nearly twice as high as in-store availability. The report, issued by the Grocery Manufacturers Association (GMA), shows potential online sales ...

Thumbnail-Photo: Collaboration opportunities between retailers and suppliers...
10.08.2018   #retail #supply chain management (SCM)

Collaboration opportunities between retailers and suppliers

Retail Collaboration Survey results 2018 by Trace One

Trace One, the world’s largest collaborative retail business network for private label, released the results of its 2018 Retail Collaboration Survey. Surveying 385 grocery retailers and consumer goods suppliers across North America and Europe, ...

Thumbnail-Photo: “Differentiation remains the key to growth”...
09.08.2018   #brick and mortar retail #marketing research

“Differentiation remains the key to growth”

Poundworld’s failure to differentiate from other discounters led to demise

Poundworld, which is set to disappear from the UK high street by early August 2018, must look to its own failures – and in particular its failure to stand out from other discounters – to explain its demise, says GlobalData, a data and ...

Thumbnail-Photo: Permaplay POS-TOUCH
24.07.2018   #pos marketing #pos software

Permaplay POS-TOUCH

The new Touch and Content Manager Software

In addition to its wide range of modern touch screens, Permaplay has developed the innovative POS software Permaplay POS-TOUCH, a new Touch Content Management system. Thus, all sales-relevant content can be displayed easily, without requiring any ...

Thumbnail-Photo: Study links corporate goodness programs to big gains in retention...
06.06.2018   #management consultancy

Study links corporate goodness programs to big gains in retention

Turnover is reduced by 57 percent for employees actively engaged in company giving

Benevity, Inc., the global leader in corporate social responsibility and employee engagement software, today announced the results of the Benevity Engagement Study, an analysis of the link between participation in corporate Goodness programs and ...

Thumbnail-Photo: Mountain and electric bicycles leading the pack...
30.04.2018   #marketing research

Mountain and electric bicycles leading the pack

Cycling trends ahead of the 2018 Bicycle Leadership Conference

The U.S. cycling market is a $5.9 billion industry, with independent bicycle dealers capturing about 52 percent of those sales and the rest of the market the remaining piece of the pie, according to retail sales data from global information ...

Thumbnail-Photo: Converting visitors into ‘buying-customers’...
19.04.2018   #electronic shelf labels (ESL) #price labelling

Converting visitors into ‘buying-customers’

Electronic shelf labels at Eventyrsport

The time, that was previously spent on changing prices and marking up clothes and shoes at the adventure and sports chain Eventyrsport, is now spend on customer service and advice. The first goal is to convert 1.5 visitors into ...

Thumbnail-Photo: B-Air welcomes retailing expert Gordon Erickson to its board...
19.04.2018   #retail #economy

B-Air welcomes retailing expert Gordon Erickson to its board

B-Air’s blue-chip partnerships with valued distributors and retailers, such as The Home Depot, Amazon, Menards and Costco

As one of the leading companies in the water damage, janitorial, retail, pet and inflatable industry, B-Air has set the standard in providing the highest-quality manufactured air movers, dryers, blowers, dehumidifiers and air scrubbers for ...

Thumbnail-Photo: Only what the boss himself would wear makes it onto the clothes hanger...
16.04.2018   #consulting #customer relationship management

Only what the boss himself would wear makes it onto the clothes hanger

Visiting the Herrenbude in Köln-Ehrenfeld

Custom, authentic and exclusive – words that describe the product selection of the small fashion store called Herrenbude in Köln Ehrenfeld (a city district of the German City of Cologne). It’s a concept that is able to keep up with ...

Thumbnail-Photo: Sunday shopping creates rift
14.03.2018   #online trading #brick and mortar retail

Sunday shopping creates rift

Can Sunday shopping save brick-and-mortar retailers?

The ongoing debate over shopping hours on Sundays has heated up in recent months in Germany. Ver.di (the German trade union) successfully filed lawsuits against a number of Sunday shopping events nationwide. Communities and retail representatives ...

Thumbnail-Photo: Traditional UK retailers hit hard by Brexit
13.03.2018   #brick and mortar retail #economy

Traditional UK retailers hit hard by Brexit

Fraser Hammond reports losses of many retail jobs due to Brexit

Fraser Hammond economists say at least 5,300 retail jobs are in danger after a major toy retailer and an electronics chain closed their doors last week. Both companies were unable to continue operating due to stiff online competition and economic ...

Thumbnail-Photo: U.S. beverage market: four key growth factors...
05.03.2018   #sustainability #packaging

U.S. beverage market: four key growth factors

Leading beverage market trends according to Packaged Facts

While seemingly overshadowed by the whirlwind developments in the food segment, innovation and trends in the beverage market are equally impressive and just as likely to resonate for years to come. Hybrid beverages that cross categories, savory and ...

Thumbnail-Photo: Birkenstock is voted most animal-friendly shoe company...
16.02.2018   #sustainability

Birkenstock is voted most animal-friendly shoe company

PETA USA youth organization honors Germany's largest shoe manufacturer for its commitment to producing fashion without animal components

Birkenstock has received the peta2 Libby Award "Most Vegan-Friendly Shoe Company 2017. "With this award, which is highly regarded throughout the global vegan community, the youth organization of Peta USA is honoring Germany's largest ...

Thumbnail-Photo: H&M to provide outfits for Swedish teams
09.02.2018   #brand management #sales promotion

H&M to provide outfits for Swedish teams

Winter Olympics and Paralympics in PyeongChang 2018

H&M created outfits for the Opening and Closing Ceremonies of the Winter Olympics and Paralympics in Pyeongchang. The collection also includes a full and extensive wardrobe for all the Swedish teams to wear in the Olympic village for both ...

Thumbnail-Photo: Showrooming – Escaping the one-way street!...
08.02.2018   #brick and mortar retail #omnichannel

Showrooming – Escaping the one-way street!

Showrooming is becoming a popular retail model that addresses changed buying and information behavior

For many brick and mortar retailers, showrooming was and continues to be akin to “stealing consulting services”. After all, the term describes the practice of prospective customers of researching products in brick and mortar stores and ...

Thumbnail-Photo: Outerwear purchases
06.02.2018   #online trading #e-commerce

Outerwear purchases

More U.S. apparel consumers are opting for online, reports NPD’s Checkout

According to The NPD Group’s Checkout, a receipt mining service, close to one-third (29 percent) of total online apparel buyers purchased outerwear online in the 12 months ending November 2017, up two percentage points over the previous year. ...

Thumbnail-Photo: ’Shoppertainment’ is the key to increasing sales in-store...
01.02.2018   #customer satisfaction #brick and mortar retail

’Shoppertainment’ is the key to increasing sales in-store

By Mark Thomson, Director of Retail Solutions, Zebra Technologies

In-store retail technology is evolving with great speed, and a growing trend for 2018 is ‘Shoppertainment’, a millennial-led trend where a trip to a shopping centre is as much as seeking an experience as coming home with a product. As ...

Thumbnail-Photo: Emerging Tech Talk: The role of public kiosks in the smart city...
24.01.2018   #digital signage #kiosk terminals

Emerging Tech Talk: The role of public kiosks in the smart city

DSE 2018 is scheduled for March 27-30, 2018

Digital Signage Expo (DSE), the world’s largest international trade show and educational conference dedicated to digital displays, interactive technology and digital communications networks, announced today that Ravi Sirigineedi, Segment ...

35 more articles

Supplier

PMSA AG
Duggingerstrasse 4
4153 Reinach
The Cloud Networks Germany GmbH
The Cloud Networks Germany GmbH
Leuchtenbergring 3
81677 München
Tecnostyl s.r.l.
Via Tiepolo, 11
20090 Segrate/MI
Thermoscreens GmbH
Emil-Hoffmann Straße 55-59
50996 Köln
Donnerhorn Display Systems AG
Neugut Zwicky Areal
8304 Wallisellen
Madness GmbH
Hölderlinweg 9-11
73033 Göppingen
Cliris Group
Cliris Group
Oranienstraße 13
65812 Bad Soden am Taunus
SENSAPE GmbH
SENSAPE GmbH
Spinnereistrasse 7
04179 Leipzig
Figurer A/S, H. J.
Eventyrvej 13
4100 Ringsted
netvico GmbH
netvico GmbH
Talstraße 41
70188 Stuttgart
Wertpack GmbH
Kreuzäcker 19
88214 Ravensburg
Wanzl Metallwarenfabrik GmbH
Wanzl Metallwarenfabrik GmbH
Bubesheimer Straße 4
89340 Leipheim
Colour Holographic Ltd
Golden Square 23
W1F9JP London
IDEE & DESIGN OHG
Hansaweg 2
32758 Detmold
PPE Ltd.
Horsecroft Road, The Pinnacles
CM19 5BH Harlow, Essex
Maas & Roos Lichtwerbung GmbH
Lohbachstrasse 16
91161 Hilpoltstein
Max Steier GmbH & Co. KG
Steindamm 77-85
25337 Elmshorn
edulab
Jakoberstr. 38
86152 Augsburg
Advance International
1 Lowman Way, Hilton Business Park, Hilton
DE65 5LJ Derby, Derbyshire
Wrocklage Intermedia GmbH
Wrocklage Intermedia GmbH
Rudolf-Diesel-Str. 28
49479 Ibbenbüren
ICON
Heather Court, 6 Maidstone Road
DA14 5HH Sidcup, Kent
Guntram Heinelt GmbH & Co KG
Guntram Heinelt GmbH & Co KG
Königlicher Wald 8
33142 Büren
Nu Body Co., Ltd.
Cheng-Te Road
St. No. 222, Sec. 4 Taipei
Zaluti
Karolusstraat 14
4903RJ Oosterhout
messestand.de
Robert-Perthel-Straße 4-6
50739 Köln
Axiom Displays Ltd
Mersey Road North
M35 9LT Failsworth, Manchester
BORGMANN Ausstellungsbau & Design GmbH - Messebau
BORGMANN Ausstellungsbau & Design GmbH - Messebau
Am Pastorenwäldchen 29
44229 Dortmund
POS TUNING Udo Voßhenrich GmbH & Co KG
POS TUNING Udo Voßhenrich GmbH & Co KG
Am Zubringer 8
32107 Bad Salzuflen
TeamScio
TeamScio
Pyrmonter Straße 10
32839 Steinheim
EAS Deutschland GmbH
EAS Deutschland GmbH
Max-Planck-Straße 4
78052 Villingen-Schwenningen
SPS GmbH & Co. KG
Rosental 3-4, im Leomax
80331 München
Tecna Display
Unit 18 Leeside Road, Mowlem Trading Estate
N17 0QJ London
Permaplay Media Solutions GmbH
Permaplay Media Solutions GmbH
Aschmattstr. 8
76532 Baden-Baden
ACT Anzeige- und Informationstechnik GmbH
ACT Anzeige- und Informationstechnik GmbH
Schwechater Strasse 47
2324 Zwölfaxing bei Wien
Matchstick Displays
Unit 702, 7F, Bangkok Bank Building, 18 Bonham Strand West
Hong Kong
Ergo Sum
Ergo Sum
110, rue Réaumur
75002 Paris
Microslat International Ltd
Units F13 and F14, Morton Park Way
DL1 4PQ Darlington
Gestimp srl
Via Italia,197
20040 Busnago/MI
Pecunia
Justinus-Kerner-Straße 32
73770 Denkendorf
NETFORMIC GmbH
Hermannstr. 5A
70178 Stuttgart
etrada GmbH
etrada GmbH
Osnabrücker Str. 17
49477 Ibbenbüren
LED Agentur Licht Shop und Lichtberatung
Langestraße 67
31552 Rodenberg
Primex GmbH
Senefelder Strasse
63456 Hanau
Schwarz & Partner
Lindenbornstr. 4
64658 Fürth
Friedrich Graepel AG
Friedrich Graepel AG
Friedrich-Graepel-Damm 9
49624 Löningen
Trevision Grossbildtechnik GmbH
Industriestraße 1
7051 Großhöflein
Stalgra AG
Althardstrasse 185
8105 Regensdorf/ZH
Werzalit AG + Co. KG
Werzalit AG + Co. KG
Gronauer Straße 70
71720 Oberstenfeld
Dipec Plastics Ltd
Unit 23 Argyle Way, Ely Distribution Centre
CF5 5NJ Ely (Cardiff)
CONTRA
ul. Robotnicza 72
53608 Wrocław