Retail Marketing

New eBay sneaker store rewards sneakerheads for wearing their kicks

The Wear 'Em Out Store will offer exclusive pricing on collectible kicks to those who wear them out of the store

eBay is setting up shop in Los Angeles with a store that rewards sneakerheads for actually wearing their new kicks out of the store. Open Memorial Day weekend on Fairfax Avenue, the Wear 'Em Out Store will feature some of the most exclusive and ...

Purchase influence moves to consumer-to-consumer with power shift to shoppers

68% of Americans find ratings, reviews, photos, and videos from other shoppers important

Bazaarvoice Inc., provider of product reviews and user-generated content (UGC) solutions, released its annual Shopper Experience Index, based on a survey of more than 7,000 global shoppers. The report proves today’s power shift from brands to ...

Weekly grocery shopping made easy: meal planning via app

Grocery shopping, ordering, recipes – all in one app with connection to local grocery stores

Grocery shopping can be fun. For a five-person household with a baby and a dog, including allergies and favorite dishes, it quickly becomes a mammoth task. The developers of the app Jow want to simplify this very process and are teaming up with ...

Ynvisible supports sustainable fashion with digital price labels

New generation is easily readable, flexible and customizable

Ynvisible Interactive Inc. has announced that Digety, a company creating electronic price labels for the fashion industry, has selected Ynvisible as the supplier of displays for its re-usable digital price labels. Digety’s price labels ...

Increase sales rank thanks to product information

How improving product pages helps brands thrive on Amazon

Salsify's recent report "The Content Advantage: How Improvements to the Product Page Help Brands Succeed on Amazon", analysed over 14,000 products across all major product categories in the U.K., France and Germany, outlining the most ...

retail salsa – Spice up your community

THE virtual webtalk for retailers, suppliers and retail experts

Be a flavor mixer and spice up your customers' shopper journey with the webtalk format "retail salsa"

Grocers miss opportunities by not showing alternatives as “out-of-stock” messages increase

How the pandemic has impacted online grocery shopping and how consumers respond to grocer recommendations and decreased inventory

Lucidworks, a provider of next-generation AI-powered search applications, surveyed consumers in the U.K. and U.S. who shop for groceries online. The survey revealed that only 28% of shoppers are being offered alternative recommendations every ...

E-commerce Berlin Expo 2022 Recap

Last week, the E-commerce Expo 2022 took place in Berlin. Find out what happened there

The E-commerce Berlin Expo 2022 conference is over, and it's safe to say that it was a huge success! If you attended, you probably learned a lot of new things about the e-commerce industry.But if you didn't go, don't worry - here’s ...

Carvana launches newest car vending machine

Online retailer opens 32nd car vending machine in the U.S.

Carvana has launched its newest car vending machine, located in San Francisco, California. The state-of-the-art steel and glass structure debuts in the tech capital of America, standing eight stories tall with a 27-vehicle capacity, offering car ...

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American and European retail brands bounce back better as values increase post-COVID

Big retailers like Amazon and Walmart apply their logistics expertise to adapt in innovative ways to the ‘new normal’

American and European retail brands are leading the global retail sector in bouncing back better from the pandemic, with Amazon and Walmart leading the way. In a world of changing customer demand and disrupted supply chains, these big retailers are ...

eBay launches ‘Imperfects’ offering to drive more circularity this Earth Day

New destination gives almost perfect fashion items from over 100 brands a second chance

As shoppers look to reduce their fashion spend and environmental footprint, eBay UK has launched Imperfects - the fashion equivalent to supermarkets' wonky veg initiative, which launched in a bid to cut food waste.eBay’s Imperfects range ...

Lush is giving away 100,000 Bath Bombs

Bath bomb inventors celebrate World Bath Bomb Day with big marketing campaign

On Wednesday 27th April you can head to your nearest Lush shop and pick up a bath bomb to take home while stocks last. World Bath Bomb Day is the beginning of a series of activities to celebrate taking a Lush bath.Alongside the giveaway, Lush ...

DTC and brick-and-mortar brands use value-driven personalization to score big

Winners of Sailthru’s Retail Personalization Index 2022: Thrive Market, Sephora, DSW, Best Buy, Adidas

Sailthru announced the results of the 2022 Retail Personalization Index. Thrive Market, the health-first membership for conscious living, and Sephora, global beauty retailer, have tied for the top spot in the 5th annual analysis. ...

Playfully - simple? Gamification in retail

How retailers can win new customers with gamification

Whether at the bus stop, in the waiting room, out and about in the city or relaxing on the sofa - the smartphone has become a constant companion for most people over the last ten years. Anyone who has a moment to spare takes a look at the countless ...

Cross-border e-commerce to exceed $2 trillion for first time in 2023

Juniper Research: Cross-border e-commerce to account for 38% of all e-commerce transactions globally by value in 2023

A new study from Juniper Research has found that the value of cross-border e-commerce will exceed $2.1 trillion in 2023, from $1.9 trillion in 2022. This growth of over 13% in a single year reflects the increasing success of marketplaces which offer ...

4 tips for improving retail customer experience

Customer experience can make or break a retail business, so it's vital to get it right

In the retail industry, customer experience is one of the most critical elements for success. It serves as the foundation for customer loyalty, repeat business, and word-of-mouth referrals. In other words, an excellent customer experience is what ...

UK consumers committed to buying sustained

New research shows that over half will try and stop buying products with single-use packaging completely

New research with UK consumers looking at the recyclability of the packaging of fashion items such as clothes, sunglasses and accessories bought online or by mail order, shows that 67% will try and buy more products that do not use single-use ...

Gen Z: The future of spending

Survey of ‘Zoomers’ in 13 countries spotlights how the world’s most digitally-adept consumers are forcing change to decades-old business practices

To achieve growth and success past 2030, businesses must start to understand the living, shopping, and financial habits of Gen Z or Zoomers (consumers aged between 16 and 24) now - and accept that they are very different from previous generations. ...

Top 500 European cross-border online shops

4th edition of the annual ranking by Cross-Border Commerce Europe

Cross-Border Commerce Europe, the platform that stimulates cross-border e-commerce in Europe, releases a major research paper covering and ranking the 500 strongest European players with a focus on cross-border performance.The total online EU ...

Renting instead of buying: A sustainable consumption system on the rise?

Highlights from a webtalk about subscription services and circular economy at Decathlon

Companies often find themselves in a balancing act: they have to prioritize between long-term and short-term goals. How much do we invest in sustainable business models and environmental and climate protection? Many entrepreneurs are faced with ...

Instacart unveils shoppable recipes

Evolving grocery shopping from transactional to inspirational

Instacart, an online grocery platform in North America, announced shoppable recipes, new product integrations that will allow food creators to make their recipes shoppable on Instacart via strategic integrations on TikTok and Tasty, as well on ...

Lowe's reimagines DIY learning and shopping experiences

Launch of shoppable learning platform DIY-U with in-store workshops and livestreams

Homeowners continue to invest in home improvement, and with millennials driving homeownership rates, there's a new generation of DIYers seeking a transformation in how-to learning and experiences. To engage this new wave of home improvers, ...

Eau de Toilette or olive oil: the struggle for attention

What does theft of a product category mean?

Consumers have learned that toothpaste is sold in tubes and shampoos in handy plastic bottles. This has been the case for decades. Brands present their products in an optimized and recognizable packaging design that corresponds to the respective ...

Digital asset management best practices

Why a DAM platform should be at the center of your brand management strategy

Branding is key to standing out in today’s competitive business landscape and forming an enduring relationship with customers. A strong brand identity not only raises awareness about what you do and what you stand for, but also increases ...

New shoppable video feature to tap into growing demand for immersive content

Wish Clips is the first of many new features that will be rolled out this year

ContextLogic Inc., known as Wish, one of the world’s largest mobile e-commerce platforms, today announced the roll out of Wish Clips - a new shoppable video feature that is designed to greatly enhance the customer ...

70 % of US consumers continue to shop online for groceries amid the pandemic

Pandemic-related shopping habits remain firmly in place

Acosta has released its latest research report, The Lingering Impact of COVID-19 on U.S. Shoppers. The report examines U.S. shoppers’ behavior nearly two years into the pandemic. According to Acosta’s research, most of today’s ...

First speakers of EBE2022 - meet them!

The agenda is almost finished, the first speakers are confirmed

The Ecommerce Berlin Expo 2022 is coming up, and we have some exciting news. The agenda is almost finished, and the first speakers are already confirmed - we're proud to announce them here! Let’s have a closer look at them.About E-commerce ...

'Bricks beat Clicks' on Google as Walmart, Nordstrom and BestBuy make search visibility gains

Brick-and-mortar retailers dominate Searchmetrics’ top 10 eCommerce winners

Traditional big box retailers and department store brands with brick-and-mortar locations dominate the list of top ten eCommerce websites with the biggest gains in google.com search performance in 2021, new research finds.While apple.com enjoyed the ...

Key strategic priorities to businesses this year

IGD unveils five global retail trends for 2022

Global insight provider IGD has published its predictions for the global retail trends that are set to shape the international food and consumer goods industry in 2022. The new report outlines five key trends to help retailers and suppliers navigate ...

4 ways to make your sales team more productive in 2022

Tech evaluation and employee feedback among them

A 2018 report stated that more than 50% of salespeople fail to meet their quota. And this figure increased in 2020, as companies had to rethink their strategies due to the COVID-19 pandemic. Additionally, businesses these days have to keep up with ...

Analysing and managing global HR data for employee engagement and growth

Sephora revolutionises global HR strategy with Qlik

Qlik® announced that Sephora is using Qlik Sense® to transform its Human Resources (HR) management system. The strong international growth of the brand over the last decade has made it necessary for Sephora to combine its global HR ...

U.S. Cotton Trust Protocol recognized and published in ITC Standards Map

Overview of cotton sustainability

The U.S. Cotton Trust Protocol has been recognized and published in the standard mapping process by the International Trade Centre, giving brands and retailers around the world greater choice when it comes to sourcing sustainably grown cotton.The ...

IGD unveils five global retail trends for 2022

Global insight provider IGD has published its predictions for the global retail trends that are set to shape the international food and consumer goods industry in 2022

The new report outlines five key trends to help retailers and suppliers navigate the ongoing challenges brought about by COVID-19 and plan for the year ahead.Toby Pickard, Head of Innovation and Future Retail Insight at IGD, said: "2021 was a ...

White Label World Expo

2nd & 3rd March 2022 - ExCeL London

White Label World Expo UK is right around the corner! Join us at the UK’s largest event for professional online sellers to meet cutting edge white label goods suppliers!The show is returning to the ExCeL Centre in London on 2nd & 3rd March ...

U.S. conventional grocers’ same-store online sales down in 2021 6.8% vs YOY

New eGrocery sales performance benchmarks and topline findings

Conventional grocers reported a 6.8% drop in online grocery sales on a same-store basis during the 12 weeks ending September 28, 2021, versus the prior year, according to the Brick Meets Click eGrocery Performance Benchmarking 2021 Wave. A 3.1% ...

Survey: ‘Stale’ product reviews are a big turn-off for shoppers

Nearly 40% won’t buy if product reviews are older than 90 days, and 62% won’t purchase if reviews are older than a year

The majority of shoppers do their homework prior to purchase, with nearly 70% reading between one and 25 consumer product reviews. Some 44% of consumers want access to reviews written within the past month, and 38% won’t purchase a product if ...

Startup "emma & noah": Company growth with freelancers

What matters when choosing a team

Since founding their startup "emma & noah", Aline Gallois and Fabian Bitta have used the support of freelancers as an additional resource to drive their company forward. With great success: since its founding, they have been able to ...

Mintel announces global consumer trends for 2022

Mintel has today announced three trends set to impact global consumer markets in 2022

From technology that predicts the success of potential romances to brands tackling COVID-19 ‘survivor’s guilt’ and eco-anxiety.This year’s trends include:In control: In times of uncertainty, consumers crave a sense of control ...

The Central Group and Signa Holding to acquire Selfridges Group

Exclusive online stores as an extension of physical stores

Central, a family-owned retail, real estate and hospitality group and Signa, one of Europe’s leading real estate and retail groups, have entered into a definitive agreement to acquire Selfridges Group, a leading luxury retail group, from the ...

World Class Retail Store Transformation 2022 conference

First-mover retail- and customer-focused companies across Europe to come together in Frankfurt on 2022, August 25-26

Leading retail- and customer-focused companies in Europe will gather at this year’s World Class Retail Store Transformation 2022 conference, to be held on 2022, August 25-26 in Frankfurt, Germany. The 2022 edition of the World Class Business ...