Company News • 25.11.2015

On-the-go grocery packaging market is expected to grow robustly

A survey report on on-the-go grocery packaging market

On-the-go grocery packaging market is expected to grow robustly...
Source: www.freshfruitportal.com

The global convenient, on-the-go grocery packaging market is expected to grow robustly over the next five years, due to increasing consumer demand for single-serve packaged food and beverages, as they provide a cost-effective, time saving alternative to one-stop grocery shopping.

Complete survey report on on-the-go grocery packaging market spread across 65 pages providing opinions of global executives is now available here.

Busier lives and consumers becoming accustomed to convenient packaging will drive the growth of the on-the-go grocery packaging market. The majority of packaging executives believe that on-the-go grocery products will have high demand during morning hours on a week-day, with other executives identifying high demand for on-the-go grocery products during the afternoon and evening time on a weekend. Furthermore, the majority of packaging executives believe that consumers are occasionally willing to pay a premium for grocery products that can be consumed on-the-go.

Over the past five years, 39% of packaging executives confirm that the demand for on-the-go grocery packaging had a high level of impact on their brand/company. Large companies view plastic as a well suited material for on-the-go grocery packaging, as compared to medium-sized and small companies. Food and soft drinks see high consumer demand for convenient and on-the-go grocery packaging, as identified by 51% and 45% of executives respectively. The highest percentage of executives operating in the Rest of the World agrees that on-the-go packaging will reduce the use of packaging material in the grocery market. In total, 50% of respondents from large companies state that being able to use only certain types of packaging is a key challenge for on-the-go grocery packaging designs.

The Global Executives Survey: Growth Prospects of On-The-Go-Grocery Packaging report examines executives' opinions regarding the demand drivers for on-the-go grocery packaging and assesses attributes associated with grocery packaging designed for on-the-go consumption. Categories that are likely to witness increased consumer demand for on-the-go grocery packaging and the challenges associated towards grocery packaging designs are also analyzed. 

What else does this report offer?

  • Focus on level of impact: understand what level of impact the demand for on-the-go grocery packaging has had on brands/companies over the past five years
  • Suitable packaging materials: identify the key packaging materials suited towards on-the-go consumption in the grocery market
  • Change in demand: examine the change in demand for grocery packaging positioned around on-the-go consumption over the next five years
  • Key demand drivers: view the key demand drivers for on-the-go grocery packaging
  • Categories with high demand: analyze product categories with high consumer demand for convenient, on-the-go grocery packaging
  • Level of demand for on-the-go groceries: track the level of demand for on-the-go grocery products during morning, afternoon, and evening times on a week-day and weekend
  • Reduction in packaging: examine why the packaging positioned around on-the-go consumption will mean a reduction in the amount of packaging material used in the grocery market
  • Attributes influencing packaging design: identify key consumer attributes associated with grocery packaging designed for on-the-go consumption
  • Important traits by industry: analyze important characteristics by industry involved in grocery packaging design
  • Premium potential: track consumer willingness to pay a premium for grocery products that can be consumed easily on-the-go
  • Barriers to overcome: identifies key challenges and their level of impact on grocery packaging designed for on-the-go consumption

Source: Market Reports Store

related articles:

popular articles:

Thumbnail-Photo: Social hub for urban lifestyles and retail experience...
01.07.2020   #lighting concepts #design

Social hub for urban lifestyles and retail experience

A piazza for the modern era: Grand Gateway 66 in Shanghai

Elena Galli Giallini Ltd. (EGGL) unveiled the rejuvenated North building of the Grand Gateway 66 retail complex (GG66), located in Shanghai’s bustling commercial, cultural, and historic zone of Xijiahui. Comprised of two distinct buildings of ...

Thumbnail-Photo: The Rolling Stones open ‘world exclusive’ flagship store in London...
16.09.2020   #shop design #design

The Rolling Stones open ‘world exclusive’ flagship store in London

Iconic band imagery in store design

The rock ‘n’ roll legends that are the Rolling Stones opened their world-first flagship store, ‘RS No. 9 Carnaby’ on 9th September at 9 Carnaby Street in London’s Soho. The new store, created in partnership with ...

Thumbnail-Photo: Product stories via omnichannel
20.08.2020   #POS marketing #shop design

Product stories via omnichannel

Foot Locker celebrates youth and sneaker culture in Singapore with new store opening

Foot Locker, Inc. has opened its largest store in Singapore. Located in Orchard Gateway @Emerald, the five-story space with retail over three-levels delivers an engaging retail experience, combining premium product and elevated in-store ...

Thumbnail-Photo: Indoor-grown greens across Albertsons’ California stores...
18.08.2020   #in-store marketing #food retail

Indoor-grown greens across Albertsons’ California stores

Collaboration between Albertsons Companies and Plenty will eventually expand to more than 430 locations

Albertsons Companies (ABS), Inc. and vertical-farming company Plenty Unlimited Inc. announced an agreement that plans to provide shoppers in more than 430 stores across California with Plenty’s fresh and flavorful produce.Plenty’s ...

Thumbnail-Photo: A K11 Cinema under the wave of “Design + New Retail”...
17.07.2020   #shop design #shoppingcenter

A K11 Cinema under the wave of “Design + New Retail”

Hong Kong’s first brick-and-mortar MOOV pop-up store

"New retail" has been a hot term in recent years. It is a business concept and simultaneously, a new way of living. As the concept of "new retail" evolves, traditional recreational locations such as movie theaters are also ...