Company News • 24.05.2017

European retail trade shows – no signs of slowing down

Technology vendors are really keen to showcase their cutting-edge products

Go back five or ten years and you would have thought that businesses would see less value in attending trade shows in the modern digital world; where information is instantly at our fingertips thanks to the internet. In fact, the opposite is true, trade shows still hold an important place in the business calendar. They unite individuals on the show floor and allow vendors to speak with potential clients face-to-face, whilst providing the opportunity for users to get their hands on the physical product and see real life demonstrations of the latest advancements in retail innovation.

Supplier
Logo: APG Cash Drawer

APG Cash Drawer

4 The Drove
BN9 0LA Newhaven
UK
Photo: European retail trade shows – no signs of slowing down...
Source: APG Cash Drawer

It is no surprise then that the two biggest European retail technology shows, EuroShop and Retail Business Technology Expo (RBTE), have grown in recent years; expanding to their biggest ever floor plans and attendance lists, proving that technology vendors are really keen to showcase their cutting-edge products and solutions in person to trade show visitors.

 “There was a significant number of supply chain community vendors presented in the arena at RBTE 2017, working on collaboration and building partnerships with each other.” commented Andrew Carr, Managing Director at APG Cash Drawer EMEA.

APG Cash Drawer works closely with partners to quickly and efficiently provide products through distribution channels worldwide whilst working with other technology vendors to bring the best and latest solutions to the marketplace.

This year’s exhibitions have shown a clear trend towards utilizing digital signage; not only as a great customer engagement tool to advertise products, but to also interact and connect with customers on an emotional level to create that ‘wow factor’ for the shopper. Recognizing this, the RBTE 2017 show combined with the Retail Design and Digital Signage Expo to provide a one stop shop for all retailing needs.

“Our team had good interaction with new customer prospects, but also excellent engagements with existing customers from top quality brands and well known high street names who wanted to explore the latest cash drawer solutions, including our SMARTtill™ Cash Management Solution.” stated Mr Carr.

APG’s SMARTtill™ Intelligent Cash Drawer, when integrated with CCTV, Smart Safes and data mining tools, as presented on the APG’s stand, creates a powerful loss prevention tool for any retailing environment where cash handling is a challenge.

The buzz surrounding new pioneering technologies in our high-tech world won’t stop, it will only accelerate and exhibitions will continue to be a vital platform for businesses on this exciting journey.

related articles:

popular articles:

Thumbnail-Photo: Retail Asia Conference & Expo (RACE)
07.10.2019   #online trading #retail

Retail Asia Conference & Expo (RACE)

As the leading retail exhibition in Asia, RACE is taken place from 6 – 8 May 2020.

As the leading retail exhibition in Asia, RACE is recognised as the must-join event among the industry’s most influential retailers and customers. RACE features three focus areas: Retail technology, retail design & in-store marketing ...

Thumbnail-Photo: Denmarks largest garden center chain is chasing a green profile...
26.06.2019   #sustainability #electronic shelf labels (ESL)

Denmark's largest garden center chain is chasing a green profile

Electronic shelf labels for paper reduction

Plantorama introduces electronic shelf labels in all stores, which significantly reduces the chain's paper consumption. The project will strengthen the chain's green profile and will have a positive influence on the customer experience and ...

Thumbnail-Photo: Silver Surfers: Older adults ride the wave of mobile technology and shop...
01.08.2019   #online trading #e-commerce

Silver Surfers: Older adults ride the wave of mobile technology and shop online

The increasing importance of e-commerce for senior citizens

You are wrong if you think it’s mostly young people who spend time online. Older adults are also increasingly embracing online shopping with enthusiasm.In this interview, Spencer Hinzen, Director of Sales, Central Region, Ruckus Networks, ...

Thumbnail-Photo: The future of retail: AI is changing everything...
08.07.2019   #digital marketing #visual merchandising

The future of retail: AI is changing everything

AI-enabled systems help retailers understand their customers

For retailers, winning is still all about delighting the customer. The trick is to move fast enough and to be as nimble as possible to satisfy the customer not only today, but in the future. ...

Thumbnail-Photo: Well cooled shopping entertainment, please!
15.07.2019   #refrigeration cabinets #refrigerated counters

Well cooled shopping entertainment, please!

What about modern refrigeration technology?

Pierluigi Schiesaro and Gian Paolo Di Marco from Arneg, a company focusing on food service equipments, talk about refrigeration systems as "shopping entertainment".They also tell us what sustainable refrigeration could look like and why ...

Thumbnail-Photo: Retail service robots – helper or footfall generator?...
22.07.2019   #pos marketing #services

Retail service robots – helper or footfall generator?

Using drag and drop to train the new coworker

Many of us know their faces, even if we have never met them in person. One of these faces belongs to Pepper, the humanoid robot. It has fast become a media star. ...

Thumbnail-Photo: Mobile payments at the supermarket checkout
05.08.2019   #mobile payment #smartphone

Mobile payments at the supermarket checkout

An early adopter’s experience of mobile payments

Or: "What’s that you’re doing with your watch?“I still remember the first time I used mobile payment technology and paid for items with my smartphone at a supermarket checkout: It was October 17, 2018, exactly seven days after ...

Thumbnail-Photo: App creates personalised shopping experience...
26.08.2019   #mobile payment #app

App creates personalised shopping experience

The Swiss trading company Valora is opening its first cashless convenience store

The goods are chosen, scanned and paid for using the avec smartphone app. Mobile computer vision specialists Scandit’s scan engine is a key component of the customer-facing app. The future of shopping - whether online or offline - is ...

Thumbnail-Photo: Innovative ICA store triples revenue
22.08.2019   #electronic shelf labels (ESL) #price labelling

Innovative ICA store triples revenue

Automatic price updates and product information at the shelf

Since ICA merchant, Jan Sikström, took over the ICA Ettan store in Sundsvall (Sweden) in 2016, he has almost tripled the turnover from SEK 15 million to SEK 40 million. Today, the store has 15 employees and approximately 5,000 different items ...

Thumbnail-Photo: When customers become cashiers
01.10.2019   #epos systems #mobile payment

When customers become cashiers

Treading a fine line between traditional and visionary, between checkouts and codes

For years, we have done this in online stores: we fill our shopping cart, click to pay and are excited about our purchase. Thanks to the snabble app - now available at the Knauber Hobbymarkt in Bonn and at IKEA in Frankfurt – consumers can ...

Supplier

Superdata GmbH
Superdata GmbH
Ruhrstr. 90
22761 Hamburg
Permaplay Media Solutions GmbH
Permaplay Media Solutions GmbH
Aschmattstr. 8
76532 Baden-Baden
Delfi Technologies GmbH
Delfi Technologies GmbH
Landgraben 75
24232 Schönkirchen
iXtenso - Magazin für den Einzelhandel
iXtenso - Magazin für den Einzelhandel
Celsiusstraße 43
53125 Bonn
APG Cash Drawer
APG Cash Drawer
4 The Drove
BN9 0LA Newhaven