Company News • 23.06.2020

RetailTech Lab opened a national test center in Denmark

The store of the future has opened in Lyngby. One of the partners is the IT company Delfi Technologies.

Personen, die bei der Eröffnung ein rotes Band durchschneiden...
Source: Peter Sørensen

On June 16, 2020, RetailTech Lab opened its doors to a national test center in the Danish mall “Lyngby Storcenter”.

New technology for the retail industry will be tested in close interaction between entrepreneurs, retailers and consumers. One of the partners is the IT company Delfi Technologies.

Danish retail is lagging in digitalization. Meanwhile, entrepreneurs with a good idea for the industry, are missing a test platform supported by researchers as well as educational and knowledge institutions. Therefore, a national RetailTech Lab is now being established in Lyngby Storcenter in collaboration with strong local and national partners.

One of the partners is Delfi Technologies - a Danish company with offices across Europe that supplies digital technology to retail, healthcare, warehousing, industry, etc. In close collaboration with RetailTech Lab, Delfi Technologies shows how to connect the physical retail experience to the online experience using digital price tags.

Support of retail and experiences for customers

On the opening day, a selected circle and the press were invited. Here, Brian Mikkelsen, Dansk Erhverv (The Danish Chamber of Commerce), and Tommy Ahlers, Folketinget (The Danish Parliament) took part of the opening at RetailTech Lab in Lyngby Storcenter together with Charlotte Mark, Microsoft.

In a press release, Mayor of Lyngby-Taarbæk Municipality and Vice Chairman of Vidensbyen (the knowledge city), Sofia Osmani, said: „Lyngby is a strong commercial and educational city. Therefore, it is obvious to place a national test center here so that researchers, shops, and merchants can gain experience with future technologies in retail. It can help create new opportunities where technology will drive and support the trade and experiences for customers. We look forward to the results.

Increase the use of new technologies

The goal is to increase the use of new technology in the industry and at the same time help Danish entrepreneurs on the way. Entrepreneurs with a good idea for the industry from intelligent alarms to virtual trial rooms or new payment and delivery solutions now have a living laboratory to test in. The project is a two-year development project supported by Danmarks Erhvervsfremmebestyrelse (Danish business protection).

RetailTech Lab will work with issues such as: What does the future of retail look like? What skills should the future labor have in the industry? How do we get better integration between the physical stores and the online experience? How do we create close collaboration between innovators and the retail industry? How do we create vibrant trading cities?

National sandbox and showcase

The hope is that the Danish retailer will use RetailTech Lab and make sure to make the most of it. That the Danish entrepreneurs want to see the lab as a unique opportunity to test their solutions with the retail trade and not least to get customer feedback.

- RetailTech Lab must be a national sandbox and a showcase where we can test solutions in close collaboration with researchers, students, entrepreneurs - and citizens. We are looking forward to rolling out the lab into the city and inviting interested people from all over the country on board, says Marianna Lubanski, director of Lyngby-Taarbæk Vidensby.

Supplier
Logo: Delfi Technologies GmbH

Delfi Technologies GmbH

Landgraben 75
24232 Schönkirchen
Germany

related articles:

popular articles:

Thumbnail-Photo: Pricing with agility at Conrad Electronic
03.11.2020   #electronic shelf labels (ESL) #price labels

Pricing with agility at Conrad Electronic

Managing flexible prices with digital shelf label technology

As one of the leading European distributors of electronics and technology, it is important for Conrad Electronic to show the right price at the right time. The retailer has therefore implemented Delfi Technologies’ automatic pricing solution ...

Thumbnail-Photo: Shopping experience thanks to electronic shelf labels...
10.11.2020   #customer satisfaction #brick and mortar retail

Shopping experience thanks to electronic shelf labels

A unique customer experience at new danish gaming store

At the end of August 2020, Denmark's new gaming universe Games N 'Gadgets opened its doors to gamers and game-loving people in the center of Horsens city. Games N 'Gadgets offers everything within gaming, gadgets and computer ...

Thumbnail-Photo: New SALTO Neo Cylinder Microsite
11.09.2020   #access control #access control systems

New SALTO Neo Cylinder Microsite

Overview of main features and benefits

To enable potential users to discover more about its SALTO Neo electronic cylinder SALTO Systems, a leading manufacturer of electronic access control solutions, has launched a new microsite dedicated to the product.The compact SALTO Neo Cylinder is ...

Thumbnail-Photo: Denmarks first sustainable DIY store has great success...
30.10.2020   #sustainability #electronic shelf labels (ESL)

Denmark's first sustainable DIY store has great success

Electronic price tags provide price and product information

In February 2020, STARK opened its doors to a whole new and sustainable DIY store in Hørsholm (Denmark), which will make it easier for customers to build sustainably. The store has got a flying start despite Corona and general restrictions in ...

Thumbnail-Photo: Disposition and shelf maintenance in times of Corona...
19.08.2020   #POS marketing #shop equipment

Disposition and shelf maintenance in times of Corona

Tools for shelf management

The CPG industry is currently experiencing turbulent times just as much as retail. Challenges such as the ban on field sales force visits or the sudden increase in demand for some articles, which leads to gaps in the shelf and loss of sales, are ...

Thumbnail-Photo: This is how retailers get their online business holiday-ready...
02.11.2020   #digital marketing #online marketing

This is how retailers get their online business holiday-ready

Checklist for supply chain optimization, SEO, and digital marketing

One thing is clear: in this pre-holiday period, many consumers will avoid the city centers and do their Christmas shopping online. That is why the big retail chains are already vying for consumers' attention. The small stores and local retailers ...

Thumbnail-Photo: Checkout-free service at Giant Eagle’s GetGo Café+Market store...
07.09.2020   #self-checkout systems #app

Checkout-free service at Giant Eagle’s GetGo Café+Market store

Retrofitting an existing store

Grabango announced the launch of commercial service with one of its retail partners, Giant Eagle, Inc, owner of GetGo Café+Market. Grabango’s checkout-free system is now available to save shoppers time by letting them skip the line. The ...

Thumbnail-Photo: Retail Asia Conference & Expo 2020 rescheduled to 11-13 November...
18.09.2020   #online trading #retail

Retail Asia Conference & Expo 2020 rescheduled to 11-13 November

New spacious exhibition location

Informa Markets, the organiser of Retail Asia Conference & Expo 2020, announced that the event will be further rescheduled from 17-19 November 2020, to 11-13 November 2020 at the Hong Kong Convention and Exhibition Centre (HKCEC), Hong Kong.The ...

Thumbnail-Photo: World’s first convenience store retrofitted with AI technology...
14.08.2020   #video surveillance #video cameras

World’s first convenience store retrofitted with AI technology

Standard Cognition to provide Circle K with autonomous checkout

Standard (“Standard Cognition”) announced that Alimentation Couche-Tard, a company that operates close to 14,500 convenience stores worldwide, including under the global brand Circle K, has selected Standard to pilot touchless, ...

Thumbnail-Photo: SPAR grocery store embraces new technologies...
23.09.2020   #digitization #app

SPAR grocery store embraces new technologies

The store has implemented Delfi Technologies' cloud solution and mobile app to manage the store's electronic price tags

This year, the co-operative association Tikøb could celebrate its 100th anniversary. Today, the SPAR grocery store in Tikøb is one of the stores in the chain that is at the forefront when it comes to implementing new technology. Most ...

Supplier

SALTO Systems GmbH
SALTO Systems GmbH
Schwelmer Str. 245
42389 Wuppertal
Delfi Technologies GmbH
Delfi Technologies GmbH
Landgraben 75
24232 Schönkirchen
Reflexis Systems GmbH
Reflexis Systems GmbH
Kokkolastr. 5-7
40882 Ratingen
POS TUNING Udo Voßhenrich GmbH & Co KG
POS TUNING Udo Voßhenrich GmbH & Co KG
Am Zubringer 8
32107 Bad Salzuflen
Axis Communications GmbH
Axis Communications GmbH
Adalperostraße 86
85737 Ismaning
Adasys GmbH – a Poindus Company
Adasys GmbH – a Poindus Company
Max-Planck-Straße 10
70806 Kornwestheim