Company News • 20.10.2009

DISPLAY/PoS World to become a viscom core segment

Displays and PoS Systems have found a new trade fair home

Manufacturers and suppliers of displays and PoS systems who, in the past, were represented in the Marketing Services section at “display”, the trade fair for PoS marketing, now have a new trade fair home. With DISPLAY/PoS World starting in 2010, they will have an exhibition segment of their own under the viscom roof. Many companies are showcasing PoS solutions at the International Trade Fair for Visual Communication even now.

“In order to do justice to the industry as a whole, we have chosen Reed Exhibitions as our partner because viscom presents all aspects that are relevant to PoS and reflects the industry in all its diversity. Even at this early stage, I am certain: the close cooperation between Reed Exhibitions and “display” will be a success and viscom will be the most important trade fair for the entire PoS industry“, says Jürgen F. Bethge, Head of “display” publishers whose traditional SUPERSTAR was also presented in the Marketing Services section as the competitive event of the industry.

“For our exhibitors and visitors, the concentration of exhibitors from the Display/PoS sector in a segment of their own represents an additional asset and ideally complements our established core segments  advertising technology, lighting technology, digital and individual printing, as well as finishing technology and digital signage“, comments viscom director Petra Lassahn. Suppliers of displays, PoS equipment, merchandise presentation systems, shop systems, promotional items, display design, packaging, design and agency services will find the ideal platform for their business here. With the DISPLAY/PoS World starting next year, viscom will offer all the elements of a successful trade fair presence: concentration of exhibitors in an attractive special area, an extensive supporting programme as well as the traditional SUPERSTAR contest.

The latter has been the industry’s most important competitive event since 1994. The prize will be awarded in the following five categories Long-term Displays, Short-term Displays, International Displays, Digital Signage Applications and Consumer Packaging. From each of the categories, an expert jury will choose one Gold, Silver and Bronze Superstar respectively. The best entries from Germany, Poland and Italy will also be awarded the Platinum SUPERSTAR.

Supplier
Logo: Reed Exhibitions Deutschland GmbH

Reed Exhibitions Deutschland GmbH

Völklinger Str. 4
40219 Düsseldorf
Germany

related articles:

popular articles:

Thumbnail-Photo: Fashion Tech Berlin 2022
28.09.2021   #online trading #e-commerce

Fashion Tech Berlin 2022

18.01. - 20.01.2022 | STATION Berlin, Germany

FASHIONTECH Berlin is a conference about the future of fashion and deals with topics around innovations and digitalization in the fashion industry. Global players, buyers, start-ups, influencers, marketing experts and journalists will come together ...

Thumbnail-Photo: Ambitious Spar grocer wins international award...
29.07.2021   #digital signage #digitization

Ambitious Spar grocer wins international award

Electronic price tags – great help in the workload

Malene Houni Hansen is a grocer in Danish Spar in central Jutland's Haderup as the second generation after her parents. As the first Danish grocer ever, she has won an international award based on her ambitious activities in the local area and ...

Thumbnail-Photo: The change exchange: Helping women find networks of support...
09.09.2021   #online marketing #social media

"The change exchange": Helping women find networks of support

T.J.Maxx and Mindy Kaling launch pen pal program

With change occurring at a fundamental level this past year, T.J.Maxx sought to understand how women were navigating unexpected changes, both big and small. A recent survey* by the brand's purpose-driven initiative -The Maxx You Project - ...

Thumbnail-Photo: Digital signage creates more time for customers at 3...
20.06.2021   #customer satisfaction #digital signage

Digital signage creates more time for customers at 3

Telecommunication company 3 relies on electronic price tags

The staff members in the telecommunications company 3's stores do not have to worry about updating product information or prices, as all the stores have installed electronic price tags from the IT company Delfi Technologies. The stores can ...

Thumbnail-Photo: 2021 brings back-to-class shopping to record levels...
06.08.2021   #e-commerce #brick and mortar retail

2021 brings back-to-class shopping to record levels

Online shopping remains top destination for back-to-school shopping

Consumers plan to spend record amounts for both school and college supplies as families and students plan to return to in-person classrooms this fall, according to the annual survey released by the National Retail Federation and Prosper Insights ...

Thumbnail-Photo: QR-based aRC quick scan tool for display recycling...
15.06.2021   #brick and mortar retail #sustainability

QR-based aRC quick scan tool for display recycling

arken wants to help retailers improve the recycling of displays at their end of life in-store

Retail display specialist arken P-O-P International announced the launch of aRC – the arken Recycling QR Code to create an easy and accessible way for help retailers improve recycling of permanent and semi-permanent displays at their end of ...

Thumbnail-Photo: Product information management systems in furniture retailing...
27.09.2021   #online trading #e-commerce

Product information management systems in furniture retailing

Why investing in the quality of product information is worthwhile

“The wooden table with a square table top and four table legs.” Customers as well as furniture retailers and manufacturers know that it is not that simple. But it is precisely this specific product information that is important for all ...

Thumbnail-Photo: CLAIM 5: New growth strategy
20.08.2021   #e-commerce #brick and mortar retail

CLAIM 5: New growth strategy

HUGO BOSS presents plan to increase sales

HUGO BOSS has introduced its new 2025 growth strategy ‘CLAIM 5’ and provides its mid-term financial ambition. Over the next five years, the Company is fully committed to strongly accelerate top-line growth, claim its position in the ...

Thumbnail-Photo: Gebr. Heinemann - new technology for duty free shops...
19.08.2021   #brick and mortar retail #digital signage

Gebr. Heinemann - new technology for duty free shops

Electronic price tags at the airport

Gebr. Heinemann, founded in 1879, has teamed up with the IT company Delfi Technologies to ensure a high level of productivity in the international airport shops. By introducing electronic shelf labels, Gebr.  Heinemann can change prices and ...

Thumbnail-Photo: COVID-19 in brick-and-mortar retail
01.10.2021   #brick and mortar retail #retail

COVID-19 in brick-and-mortar retail

Updates on developments concerning COVID pandemic

The Corona pandemic is an ongoing predicament with constant changes and challenges for all involved, people, societies and industries. Here we collect news on the pandemic situation for the retail industry. ...

Supplier

Delfi Technologies GmbH
Delfi Technologies GmbH
Landgraben 75
24232 Schönkirchen
APG Cash Drawer
APG Cash Drawer
4 The Drove
BN9 0LA Newhaven
Navori Labs
Navori Labs
Rue du lion d'or 4
1003 Lausanne