Company News • 19.08.2020

Disposition and shelf maintenance in times of Corona

Tools for shelf management

The CPG industry is currently experiencing turbulent times just as much as retail. Challenges such as the ban on field sales force visits or the sudden increase in demand for some articles, which leads to gaps in the shelf and loss of sales, are causing headaches for some brand managers. But that does not have to be the case.

Alternatives to sales force visits needed

If your own field staff or the external merchandiser you have hired is no longer allowed in the stores, this will cause various problems for the CPG industry. The other activities such as shelf maintenance, reordering, distribution assurance, promotion sales, conversions according to planogram, planogram controls and listing of new products are not possible or only possible with great difficulty.

Some of this can of course be done by telephone, but the lack of a hand on the shelf leads to significant disadvantages for the own brands. If the shelf looks untidy, the products are constantly sold out or are placed further back on the shelf, the customer will buy them much less. The fact that a tidy shelf, in which all products have their place and are visible, has been proven by many studies.

Logo: POS TUNING Udo Voßhenrich GmbH & Co KG

POS TUNING Udo Voßhenrich GmbH & Co KG

Am Zubringer 8
32107 Bad Salzuflen
A young man in an apron puts goods on a supermarket shelf...
Source: POS Tuning

Now, however, even the retailer does not take over these activities 100 percent during these times, because he also wants to protect his staff from a lot of customer contact. This means many untidy shelves, sold out or simply not visible products and dissatisfied customers. 

Reduce shelf maintenance effort through shelf arrangement

This problem can be countered with various tools. On the one hand, there are shelf management systems, from dividers between products to automatic pushfeeds. Dividers ensure that each product has its assigned place on the shelf and does not suddenly disappear due to a gap and the well-known pulling together with other products. Furthermore, the products do not get mixed up at the back of the shelf and there is lateral support for products that are not so stable.

Pushfeeds ensure that the shelf always looks tidy and fully stocked, even when there are very few products available, because every product – down to the last piece – is automatically pushed to the shelf front by spring force. This means that shelf maintenance by the field service is no longer or less frequently necessary.

You can find more information about the advantages of shelf arrangement here.

Digitize reordering process

The process of reordering and securing the inventory can now also be controlled digitally. Autodisposition systems in retail can only ensure delivery up to the ramp at the supermarket. Everything that happens afterwards is currently a black box for the CPG industry. But POS TUNING offers with the Neoalto Stock Beacon technology a possibility to see exactly how much stock of which product is on the shelf. And this even live in every single store worldwide. The patented sensor, which measures the quantity of products per facing and registers every movement, whether removing or refilling, delivers the data to a Cloud, which can be accessed at any time at the company headquarters.

This makes it possible to specifically control and thus reduce the number of field service visits, or to talk to retailers about frequent shelf gaps and agree on measures to avoid them. Through the history in the system, however, it is also possible to see how a product is developing and can be specifically controlled against it in order to avoid over- or understocking. Even a planogram overview is included in the cloud. What is possible, you can find out here.

Through Corona, a lot has happened in the world regarding digitalisation. We have finally taken a whole step forward, even in cashless payment, where the Germans were at the bottom of the league. So why not bring automation and digitization to the retail shelves right now? It is about time!

related articles:

popular articles:

Thumbnail-Photo: World’s first convenience store retrofitted with AI technology...
14.08.2020   #video surveillance #video cameras

World’s first convenience store retrofitted with AI technology

Standard Cognition to provide Circle K with autonomous checkout

Standard (“Standard Cognition”) announced that Alimentation Couche-Tard, a company that operates close to 14,500 convenience stores worldwide, including under the global brand Circle K, has selected Standard to pilot touchless, ...

Thumbnail-Photo: Automated delivery services sprang up during China’s Covid-19 lockdown...
03.06.2020   #coronavirus #delivery

Automated delivery services sprang up during China’s Covid-19 lockdown

Retail technologies at Smart Retail Expo (SRE 2020)

In response to the Covid-19 outbreak, China’s retail giants and Meituan both deployed their smart deliver robots/vehicles in heavily locked down cities, such as Wuhan and Beijing. Insiders believe automated delivery technology will be ...

Thumbnail-Photo: Bright future for Copenhagen-based Irma Store...
15.06.2020   #electronic shelf labels (ESL) #price labelling

Bright future for Copenhagen-based Irma Store

Automatic price updates with ESL

Irma Smedetoften is located in the heart of Copenhagen's Northwest Quarter. The area around the Irma store is part of an urban development project where, among other things, the local trade district will be strengthened. Irma has also recently ...

Thumbnail-Photo: Electronic shelf labels: photo store introduces new technology...
09.05.2020   #electronic shelf labels (ESL) #electric displays

Electronic shelf labels: photo store introduces new technology

Cooperation between Photografica and Delfi Technologies

Photografica is a professional photography store in the heart of Copenhagen. Here, personal counseling and service play a crucial role. To the benefit of both employees and customers, the store has installed electronic price tags.With a central ...

Thumbnail-Photo: eBay’s management of payments begins scaling globally...
24.07.2020   #online trading #e-commerce

eBay’s management of payments begins scaling globally

Payments initiative reaches a milestone as the Operating Agreement with PayPal expires

Starting today (July 20th), eBay will begin expanding its management of payments around the globe. The company embarked on its journey to manage the end-to-end payments process on its marketplace platform in late 2018 and is already seeing success ...

Thumbnail-Photo: Creative criminal meets intelligent security system...
28.05.2020   #security #brick and mortar retail

Creative criminal meets intelligent security system

Interview with Ralph Siegfried, Business Development Manager at Axis Communications GmbH

Stores come in different sizes, have different settings and vary in product selection. That’s also why they need a customized loss prevention and security solution. What are some options for retailers and what key elements do they need to ...

Thumbnail-Photo: RetailTech Lab opened a national test center in Denmark...
23.06.2020   #payment systems #marketing research

RetailTech Lab opened a national test center in Denmark

The store of the future has opened in Lyngby. One of the partners is the IT company Delfi Technologies.

On June 16, 2020, RetailTech Lab opened its doors to a national test center in the Danish mall “Lyngby Storcenter”. New technology for the retail industry will be tested in close interaction between entrepreneurs, retailers and ...

Thumbnail-Photo: Payment and retail - what happens after the crisis?...
09.07.2020   #brick and mortar retail #payment systems

Payment and retail - what happens after the crisis?

Interview with Christine Bauer from CCV

We ask Christine Bauer, Vice President International Sales of the payment service provider CCV, which has been firmly established in Germany for 25 years and internationally for 60 years.Mrs Bauer, CCV has been on the market for a very long time, ...

Thumbnail-Photo: “Dear shopping cart, please show me the way!“...
06.07.2020   #self-checkout systems #scanner

“Dear shopping cart, please show me the way!“

Shopping Cart 2.0 – gimmick or idea with intrinsic value?

Not all shopping carts are the same... far from it! Digitization and automation also put their stamp on this aspect of the retail sector. What’s usually a plain, large basket on wheels that makes it easier for shoppers to transport products ...

Thumbnail-Photo: Zebra Technologies to acquire Reflexis Systems, Inc....
10.08.2020   #POS communications #workforce deployment

Zebra Technologies to acquire Reflexis Systems, Inc.

Acquisition helps Zebra empower every worker at the edge to execute the best next action

Zebra Technologies Corporation (NASDAQ: ZBRA), an innovator at the front line of business with solutions and partners that deliver a performance edge, today announced it intends to acquire Reflexis Systems, Inc., a ...


Reflexis Systems GmbH
Reflexis Systems GmbH
Kokkolastr. 5-7
40882 Ratingen
Adasys GmbH – a Poindus Company
Adasys GmbH – a Poindus Company
Max-Planck-Straße 10
70806 Kornwestheim
Gewerbering 1
84072 Au i.d.Hallertau
APG Cash Drawer
APG Cash Drawer
4 The Drove
BN9 0LA Newhaven
POS TUNING Udo Voßhenrich GmbH & Co KG
POS TUNING Udo Voßhenrich GmbH & Co KG
Am Zubringer 8
32107 Bad Salzuflen
Poindus HQ - Taiwan
Poindus HQ - Taiwan
5F., No.59, Ln. 77, Xing-Ai Rd.,Neihu Dist.
Taipei City 114
Delfi Technologies GmbH
Delfi Technologies GmbH
Landgraben 75
24232 Schönkirchen
SALTO Systems GmbH
SALTO Systems GmbH
Schwelmer Str. 245
42389 Wuppertal
Apostore GmbH
Apostore GmbH
Uferstraße 10
45881 Gelsenkirchen