POS marketing

Thumbnail-Photo: Attracting passers-by, not influencers
27.05.2021   #digital signage #POS marketing

Attracting passers-by, not influencers

How to attract customers with content marketing and digital signage at the point of sale

You think modern content marketing on digital screens at the point of sale (POS) is reserved for big brands and not for small retailers? Not at all, says Nils Drosin, Co-Founder and CEO of 4Dmagic. He is convinced that if retailers use their ...

Thumbnail-Photo: Shopping experience with interactive digital signage applications...
25.05.2021   #brick and mortar retail #digital signage

Shopping experience with interactive digital signage applications

Using lift & learn features and smart mirrors to activate customers

The advantage in traditional stores: customers can examine the items and pick them up. The advantage in e-commerce: There is a wide range of products and information. With the use of digital signage solutions, these two advantages can be ...

Thumbnail-Photo: Product stories via omnichannel
20.08.2020   #POS marketing #shop design

Product stories via omnichannel

Foot Locker celebrates youth and sneaker culture in Singapore with new store opening

Foot Locker, Inc. has opened its largest store in Singapore. Located in Orchard Gateway @Emerald, the five-story space with retail over three-levels delivers an engaging retail experience, combining premium product and elevated in-store ...

Thumbnail-Photo: Disposition and shelf maintenance in times of Corona...
19.08.2020   #POS marketing #shop equipment

Disposition and shelf maintenance in times of Corona

Tools for shelf management

The CPG industry is currently experiencing turbulent times just as much as retail. Challenges such as the ban on field sales force visits or the sudden increase in demand for some articles, which leads to gaps in the shelf and loss of sales, are ...

Thumbnail-Photo: Walmart brings the big screen to its parking lots...
14.08.2020   #POS marketing #marketing

Walmart brings the big screen to its parking lots

Retailer’s first-ever drive-in movie theater

Walmart is lifting the curtain on plans for the Walmart Drive-in, a drive-in movie theater experience, which is rolling into 160 Walmart stores across the country beginning this month, created in partnership with the Tribeca Film Festival.Available ...

Thumbnail-Photo: Toshiba bolsters point-of-sale performance with latest Intel technology...
21.01.2020   #POS marketing #self-checkout systems

Toshiba bolsters point-of-sale performance with latest Intel technology

9th generation Intel® Core™ processor enhances retailer operations and customer experience

Toshiba Global Commerce Solutions continues to empower retailers and enhance the customer experience by integrating Intel’s latest processor technology within its global point-of-sale (POS) systems. The 9th Generation Intel® Core™ ...

Thumbnail-Photo: Experiential Marketing “Par Excellence”
13.01.2020   #POS marketing #flooring

Experiential Marketing “Par Excellence”

FOTOBODEN™ at BOE – Best of Events, the trade fair for experiential marketing

There is no avoiding FOTOBODEN™ at BOE – Best of Events, the trade fair for experiential marketing at the Dortmund Trade Fair Centre from 15 to 16 January 2020! ...

Thumbnail-Photo: A product full of passion
06.01.2020   #POS marketing #event

A product full of passion

FOTOBODEN™ will pull out all the stops at the Playground Area of BrandEx – the International Festival of Brand Experience

FOTOBODEN™ will also act as a Silver Sponsor at the second BrandEx event. After all, the central motto reads “passion” and this can be felt with each and every one of these custom-printable, photorealistic vinyl floors – both ...

Thumbnail-Photo: FOTOBODEN™ makes for vibrant action …
01.01.2020   #POS marketing #Trade fair special EuroShop 2020

FOTOBODEN™ makes for vibrant action …

… and is the biggest exhibitor at EuroShop 2020 occupying several thousand square metres

There is no avoiding FOTOBODEN™ at EuroShop! Because visitors will discover one or two of these custom-printed photorealistic vinyl floors in every other if not every hall, without the slightest trace of boredom. Quite on the contrary: it ...

Thumbnail-Photo: Big bang to kick off the year – FOTOBODEN™ extends invitations!...
20.12.2019   #POS marketing #event

Big bang to kick off the year – FOTOBODEN™ extends invitations!

FOTOBODEN™ kicks off the year with a big bang at not just one but three events in January and February 2020

Making a “grand entrance” this all starts with BrandEx – International Festival of Brand Experience on 14 January at the Dortmund Trade Fair Centre. “Passion” is the central motto of the event in 2020 – and the ...

Thumbnail-Photo: Sensory experiences increase in-store sales
29.11.2019   #digital signage #POS marketing

Sensory experiences increase in-store sales

New Research from Mood Media confirms that sensory marketing has a positive emotional, cognitive and behavioral impact on shoppers

Mood Media, the world’s leading in-store media solutions company dedicated to elevating the Customer Experience, today released a new quantitative behavioral marketing study, “Quantifying the Impact of Sensory Marketing,” which ...

Thumbnail-Photo: Retail problems: We’ve got the premises but where are the customers?...
04.11.2019   #brick and mortar retail #customer satisfaction

Retail problems: We’ve got the premises but where are the customers?

The Trendforum Retail 2019 highlighted multi-use retail developments

At the Trendforum Retail on October 9 &10, 2019, in Schwalbach near Frankfurt am Main, speakers and visitors examined how brick and mortar retailers can attract, keep and excite customers.Interested event participants were given a tour by Marcus ...

Thumbnail-Photo: Advice for small and medium-sized retail businesses: “Be a part of the...
04.11.2019   #brick and mortar retail #POS marketing

Advice for small and medium-sized retail businesses: “Be a part of the change!“

A quick market analysis by Professor Rüschen of the DHBW Heilbronn

Prof. Dr. Stephan Rüschen, assistant lecturer in food retailing at the Baden-Württemberg Cooperative State University (DHBW) in Heilbronn presented the second part of the Trendforum Retail 2019, which emphasized the challenges and ...

Thumbnail-Photo: Vast majority of consumers plan to return holiday gifts...
03.10.2019   #POS marketing #personalization

Vast majority of consumers plan to return holiday gifts

“Retailers need to seize the moment."

During the upcoming holiday season 77 percent of consumers surveyed said they plan to return a portion of their gifts, with nearly 20 percent expecting to return more than half of their presents (sorry grandma!). This is both a blessing and a curse ...

Thumbnail-Photo: 90+ year-old manufacturer redesigns its stores …...
19.09.2019   #brick and mortar retail #customer satisfaction

90+ year-old manufacturer redesigns its stores …

… making window and door shopping easier, more personalized and enjoyable

Each year we hear about the increase in online sales, and the talk of the demise of brick-and-mortar stores. But, brick-and-mortar stores aren’t going anywhere – if they adapt. And Pella Windows & Doors is adapting.Rather than ...

Thumbnail-Photo: retail trends 3/2019: focus checkout zone
16.09.2019   #customer satisfaction #mobile payment

retail trends 3/2019: focus "checkout zone"

Shopfitting, technology, marketing: What does a checkout have to do nowadays?

Read our latest edition retail trends 3-2019 online as an e-paper. ...

Thumbnail-Photo: A pearl among commodities: encouraging impulse buys...
11.09.2019   #POS marketing #customer analysis

A pearl among commodities: encouraging impulse buys

How to make the most of wait times

It’s wonderful if customers come to retail stores to buy things. It’s fantastic if they buy more than they planned to purchase. This offers many opportunities, especially for brick and mortar retailers as surveys show: customers are more ...

Thumbnail-Photo: Distract or divert!
10.09.2019   #customer satisfaction #customer relationship management

Distract or divert!

How to engage customers at the checkout

Retailers and retail designers spend a considerable amount of time discussing and juggling a crucial aspect of the customer experience at the point of purchase: the checkout.To be fair, it’s not easy to turn the moment when customers have to ...

Thumbnail-Photo: The Medial Customer Journey at the POS
29.08.2019   #online trading #brick and mortar retail

The Medial Customer Journey at the POS

Permaplay offers different concepts for a powerful and sales-promoting POS communication

More and more people are buying more and more products in more and more places. The exciting question “Who will win: stationary retailing or online trading?” has been discussed for years. Permaplay Media Solutions Managing Director ...

Thumbnail-Photo: Round things in an angular environment
19.08.2019   #POS marketing #in-store marketing

Round things in an angular environment

POS TUNING develops flexible stackable channels for oral tobacco in round packaging

A real presentation problem has now been solved.The presentation of tobacco products can be a real challenge. In hardly any other area you find such a wide variety in packaging sizes. For instance, there are the classic cigarette pack, the tobacco ...

Thumbnail-Photo: When the product becomes the POS
19.08.2019   #mobile payment #POS systems

When the product becomes the POS

“Mobile-first” or the future of the Point of Sale

The classic Point of Sale means physical sales areas including a terminal, cash systems and queues. But this traditional image is changing. Nowadays many customers in brick-and-mortar retail outlets expect the same experience as online and require ...

Thumbnail-Photo: Sales assistant Remy talks about strange customers and emotional...
25.07.2019   #customer satisfaction #POS marketing

Sales assistant Remy talks about strange customers and emotional decisions

An interview with a fictitious robot that works in retail

There is a lot of hype surrounding humanoid, socially intelligent robots and what they can do. They are interviewed, filmed and tested. Oftentimes, it’s to find out how consumers feel about the machines and how they are accepted by users and ...

Thumbnail-Photo: Retail service robots – helper or footfall generator?...
22.07.2019   #POS marketing #services

Retail service robots – helper or footfall generator?

Using drag and drop to train the new coworker

Many of us know their faces, even if we have never met them in person. One of these faces belongs to Pepper, the humanoid robot. It has fast become a media star. ...

Thumbnail-Photo: retail trends 2/2019: focus sales promotion
03.06.2019   #customer satisfaction #customer relationship management

retail trends 2/2019: focus "sales promotion"

How to win, serve, and keep customers

Read our latest edition retail trends 2-2019 online as an e-paper. ...

Thumbnail-Photo: Award-worthy product presentations – Point of purchase displays...
08.05.2019   #POS marketing #displays

Award-worthy product presentations – Point of purchase displays

The 2019 POPAI Awards finalists in our photo gallery

This year’s POPAI Awards finalists prove that retail displays can do more than just grab the attention of consumers.Today’s displays not only reflect the overall customer journey, but also focus on storytelling and digital elements.The ...

Thumbnail-Photo: Power floor: power store
27.03.2019   #POS marketing #shop design

Power floor: power store

Practical examples of amazing flooring designs

Sales promotion is also a matter of the floor. Take the time for some inspiration and discover different designs - from colorful and patterned to natural and neutral - in practical examples that we have put together for you. All projects can also be ...

Thumbnail-Photo: Imaginative sales promotion – displays for the POS...
25.03.2019   #POS marketing #displays

Imaginative sales promotion – displays for the POS

The POPAI Award finalists 2019 in our photo gallery

This year's participants impress with their attentive designs, functionality and practical handling. The contestants demonstrate the wide-ranging possibilities a display offers for presenting products and attracting attention at the point of ...

Thumbnail-Photo: Interactive networking for true sales success...
06.03.2019   #digital signage #POS marketing

Interactive networking for true sales success

Smart distribution of video content at the POS

Modern retail marketing is all about communicating the right offers to the customers at the right time and in the right place. “In order to ensure the greatest possible efficiency and sales speed, for example during campaigns and special ...

Thumbnail-Photo: Permaplay POS-TOUCH
24.07.2018   #POS marketing #POS software

Permaplay POS-TOUCH

The new Touch and Content Manager Software

In addition to its wide range of modern touch screens, Permaplay has developed the innovative POS software Permaplay POS-TOUCH, a new Touch Content Management system. Thus, all sales-relevant content can be displayed easily, without requiring any ...

Thumbnail-Photo: The new multimedia shopping experience
19.02.2018   #brick and mortar retail #digital signage

The new multimedia shopping experience

Brick and mortar stores as showrooms for online retailers

Anyone who wants to survive as a brick-and-mortar dealer in the future must offer their customers a special shopping experience and a functioning online store. That’s a widely known fact. But the opposite is also true – and this is ...

Thumbnail-Photo: Commercial Audio Solutions
19.02.2018   #POS marketing #POS communications

Commercial Audio Solutions

Expertise in PA technology

At the beginning of February, MONACOR has published the new product catalogue 'PA Technology 2018' and at the same time released a brochure called 'Commercial Audio Solutions 2018' which comprises 68 pages. In 22 application ...

Thumbnail-Photo: Music strengthens trust and reliability
19.10.2017   #customer satisfaction #customer relationship management

Music strengthens trust and reliability

Mood Media's before-and-after comparison shows the positive impact of music on the customer experience

Even branches away from the classical retail trade can have a positive effect on customers with the right music concept in their sales points. This is the result of a qualitative and quantitative study by Mood Media, the internationally leading ...

Thumbnail-Photo: Point of sale displays: Utilizing the brand effect...
14.09.2017   #POS marketing #displays

Point of sale displays: Utilizing the brand effect

How a good design concept can lead to more sales

Regardless of all the technical innovations, analog retail displays, i.e., physical display stands, continue to be an important sales promotion tool at the point of sale (POS). The benefit of displays is that they stand out from a variety of ...

Thumbnail-Photo: POP displays for category management
14.09.2017   #POS marketing #displays

POP displays for category management

The display needs to match the theme, while the theme needs to match the products

Category management can be defined as the management of retail product categories that are compiled based on consumer needs. These needs include a great store layout, an easy way to find the desired products and meaningful product suggestions for ...

Thumbnail-Photo: POP marketing: Catching the customer’s eye...
08.03.2017   #POS marketing #marketing

POP marketing: Catching the customer’s eye

Sales promotion at the POS

At EuroShop 2017, the dimension POP marketing shows the most attractive and most fascinating installations for the point of sale. It is exactly here, where the customer decides which product to buy. Take a look at our highlights! ...

Thumbnail-Photo: Networking, learning, inspiration
03.11.2016   #POS marketing #POS printers

Networking, learning, inspiration

More than 300 exhibitors to showcase new visual communication products at viscom 2016

Advertising without visual communication – virtually unthinkable. Find out what undreamt-of possibilities hide behind the term at the International Trade Fair for Visual Communication, which is set to take place in Frankfurt from 2 to 4 ...

Thumbnail-Photo: ”The POS is not rocket science“ – emotional design for Astra...
24.06.2016   #shop building #POS marketing

”The POS is not rocket science“ – emotional design for Astra

Interview with Lars Roisch, Managing Director at Stein Promotions on the design of the Astra product vignette in St. Pauli’s Edeka

Shopper, retailer and industry: product marketing needs to include these parties’ interests at the POS system. That’s good advice from Lars Roisch, Managing Director of the Stein Promotions Agency. In this interview, he explain how his ...

Thumbnail-Photo: Petco selects Toshiba TCxGravity omni-channel solution...
19.05.2016   #POS systems #POS marketing

Petco selects Toshiba TCxGravity omni-channel solution

Petco to implement Toshiba software and services to enable seamless shopping experience

Petco, a leading pet specialty retailer that focuses on nurturing powerful relationships between people and pets, has selected Toshiba TCxGravityM to create a seamless commerce solution and improve the overall customer shopping experience. ...

Thumbnail-Photo: Third Red Dot recognition in consecutive years...
11.04.2016   #epos systems #POS systems

Third Red Dot recognition in consecutive years

Posiflex wins prestigious Red Dot Award for new all-in-one space-saving POS terminal

Posiflex Technology has been recognised by the internationally renowned Red Dot Award: Product Design 2016 for its latest compact, all-in-one POS terminal – model HS-3510W.

Thumbnail-Photo: The new center of connected commerce
08.04.2016   #epos systems #POS systems

The new center of connected commerce

Verifone Carbon combines elegant design into an integrated POS solution

Verifone is set to launch Verifone Carbon– a flexible and integrated POS that leverages powerful capabilities and applications to transform the checkout process into an experience for merchants and consumers.

Thumbnail-Photo: Fossil Group selects mobile Point of Sale solution...
06.04.2016   #POS systems #POS marketing

Fossil Group selects mobile Point of Sale solution

Group will implement Aptos newest version of its Aptos Mobile Store Point of Sale solution

Fossil Group, Inc. has selected the Aptos retail solutions Point of Sale (POS) application. Initial deployment plans call for outfitting 500+ store locations across its global retail footprint with Aptos POS solution.

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POS-Express GmbH
Im Geer 15
46419 Isselburg
Aha! Agentur für Handelsmarketing GmbH
Aha! Agentur für Handelsmarketing GmbH
Widdersdorfer Str. 248
50933 Köln
Fuchs-Display GmbH
Fuchs-Display GmbH
Moislinger Berg 25
23560 Lübeck
Wanzl Metallwarenfabrik GmbH
Wanzl Metallwarenfabrik GmbH
Bubesheimer Straße 4
89340 Leipheim
HJE Eickhoff GmbH & Co. KG
Am Kieswasser 26
57368 Lennestadt
Management Forum der Verlagsgruppe Handelsblatt GmbH
Management Forum der Verlagsgruppe Handelsblatt GmbH
Eschersheimer Landstr. 50
60322 Frankfurt am Main
Gesture Powered GmbH
Gesture Powered GmbH
Hauptstr. 202
44649 Herne
GS1 Germany GmbH
GS1 Germany GmbH
Maarweg 133
50825 Köln
PRofiFLITZER GmbH
Romain-Rolland-Str.141
13089 Berlin
Heiler Software AG
Mittlerer Pfad 5
70499 Stuttgart
DEE SET
Victoria Road
ST4 2HX Stoke-on-Trent
Institut für Handelsforschung (IfH)
Institut für Handelsforschung (IfH)
Dürener Str. 401b
50858 Köln
Infoplus Blindow Namensschilder GmbH & Co. KG
Infoplus Blindow Namensschilder GmbH & Co. KG
Otto-Hahn-Str. 21
22941 Bargteheide
Reed Exhibitions Deutschland GmbH
Reed Exhibitions Deutschland GmbH
Völklinger Str. 4
40219 Düsseldorf
TeleCash from Fiserv
TeleCash from Fiserv
Marienbader Platz 1
61348 Bad Homburg v. d. Höhe
visuals united ag
visuals united ag
An der Gümpgesbrücke 26
41564 Kaarst bei Düsseldorf
NCR GmbH
NCR GmbH
Steinerne Furt 67
86176 Augsburg
POSpulse
POSpulse
Ackerstraße 14/15
10115 Berlin
E-Commerce-Center Köln (ECC Köln)
E-Commerce-Center Köln (ECC Köln)
Dürener Str. 401 b
50858 Köln
Bizerba SE & Co. KG
Bizerba SE & Co. KG
Wilhelm-Kraut-Straße 65
72336 Balingen