The role of physical stores for selling "deep" products
How to attract customers with content marketing and digital signage at the point of sale
Using lift & learn features and smart mirrors to activate customers
Foot Locker celebrates youth and sneaker culture in Singapore with new store opening
Tools for shelf management
Retailer’s first-ever drive-in movie theater
9th generation Intel® Core™ processor enhances retailer operations and customer experience
FOTOBODEN™ at BOE – Best of Events, the trade fair for experiential marketing
FOTOBODEN™ will pull out all the stops at the Playground Area of BrandEx – the International Festival of Brand Experience
There is no avoiding FOTOBODEN™ at EuroShop! Because visitors will discover one or two of these custom-printed photorealistic vinyl floors in every other if not every hall, without the slightest trace of boredom. Quite on the contrary: it ...
Making a “grand entrance” this all starts with BrandEx – International Festival of Brand Experience on 14 January at the Dortmund Trade Fair Centre. “Passion” is the central motto of the event in 2020 – and the ...
Mood Media, the world’s leading in-store media solutions company dedicated to elevating the Customer Experience, today released a new quantitative behavioral marketing study, “Quantifying the Impact of Sensory Marketing,” which ...
Prof. Dr. Stephan Rüschen, assistant lecturer in food retailing at the Baden-Württemberg Cooperative State University (DHBW) in Heilbronn presented the second part of the Trendforum Retail 2019, which emphasized the challenges and ...
At the Trendforum Retail on October 9 &10, 2019, in Schwalbach near Frankfurt am Main, speakers and visitors examined how brick and mortar retailers can attract, keep and excite customers.Interested event participants were given a tour by Marcus ...
During the upcoming holiday season 77 percent of consumers surveyed said they plan to return a portion of their gifts, with nearly 20 percent expecting to return more than half of their presents (sorry grandma!). This is both a blessing and a curse ...
Each year we hear about the increase in online sales, and the talk of the demise of brick-and-mortar stores. But, brick-and-mortar stores aren’t going anywhere – if they adapt. And Pella Windows & Doors is adapting.Rather than ...
Read our latest edition retail trends 3-2019 online as an e-paper. ...
It’s wonderful if customers come to retail stores to buy things. It’s fantastic if they buy more than they planned to purchase. This offers many opportunities, especially for brick and mortar retailers as surveys show: customers are more ...
Retailers and retail designers spend a considerable amount of time discussing and juggling a crucial aspect of the customer experience at the point of purchase: the checkout.To be fair, it’s not easy to turn the moment when customers have to ...
More and more people are buying more and more products in more and more places. The exciting question “Who will win: stationary retailing or online trading?” has been discussed for years. Permaplay Media Solutions Managing Director ...
A real presentation problem has now been solved.The presentation of tobacco products can be a real challenge. In hardly any other area you find such a wide variety in packaging sizes. For instance, there are the classic cigarette pack, the tobacco ...
The classic Point of Sale means physical sales areas including a terminal, cash systems and queues. But this traditional image is changing. Nowadays many customers in brick-and-mortar retail outlets expect the same experience as online and require ...
There is a lot of hype surrounding humanoid, socially intelligent robots and what they can do. They are interviewed, filmed and tested. Oftentimes, it’s to find out how consumers feel about the machines and how they are accepted by users and ...
Many of us know their faces, even if we have never met them in person. One of these faces belongs to Pepper, the humanoid robot. It has fast become a media star. ...
Read our latest edition retail trends 2-2019 online as an e-paper. ...
This year’s POPAI Awards finalists prove that retail displays can do more than just grab the attention of consumers.Today’s displays not only reflect the overall customer journey, but also focus on storytelling and digital elements.The ...
Sales promotion is also a matter of the floor. Take the time for some inspiration and discover different designs - from colorful and patterned to natural and neutral - in practical examples that we have put together for you. All projects can also be ...
This year's participants impress with their attentive designs, functionality and practical handling. The contestants demonstrate the wide-ranging possibilities a display offers for presenting products and attracting attention at the point of ...
Modern retail marketing is all about communicating the right offers to the customers at the right time and in the right place. “In order to ensure the greatest possible efficiency and sales speed, for example during campaigns and special ...
In addition to its wide range of modern touch screens, Permaplay has developed the innovative POS software Permaplay POS-TOUCH, a new Touch Content Management system. Thus, all sales-relevant content can be displayed easily, without requiring any ...
Anyone who wants to survive as a brick-and-mortar dealer in the future must offer their customers a special shopping experience and a functioning online store. That’s a widely known fact. But the opposite is also true – and this is ...
At the beginning of February, MONACOR has published the new product catalogue 'PA Technology 2018' and at the same time released a brochure called 'Commercial Audio Solutions 2018' which comprises 68 pages. In 22 application ...
Even branches away from the classical retail trade can have a positive effect on customers with the right music concept in their sales points. This is the result of a qualitative and quantitative study by Mood Media, the internationally leading ...
Category management can be defined as the management of retail product categories that are compiled based on consumer needs. These needs include a great store layout, an easy way to find the desired products and meaningful product suggestions for ...
Regardless of all the technical innovations, analog retail displays, i.e., physical display stands, continue to be an important sales promotion tool at the point of sale (POS). The benefit of displays is that they stand out from a variety of ...
At EuroShop 2017, the dimension POP marketing shows the most attractive and most fascinating installations for the point of sale. It is exactly here, where the customer decides which product to buy. Take a look at our highlights! ...
Advertising without visual communication – virtually unthinkable. Find out what undreamt-of possibilities hide behind the term at the International Trade Fair for Visual Communication, which is set to take place in Frankfurt from 2 to 4 ...
Shopper, retailer and industry: product marketing needs to include these parties’ interests at the POS system. That’s good advice from Lars Roisch, Managing Director of the Stein Promotions Agency. In this interview, he explain how his ...
Petco, a leading pet specialty retailer that focuses on nurturing powerful relationships between people and pets, has selected Toshiba TCxGravityM to create a seamless commerce solution and improve the overall customer shopping experience. ...
Posiflex Technology has been recognised by the internationally renowned Red Dot Award: Product Design 2016 for its latest compact, all-in-one POS terminal – model HS-3510W.
Verifone is set to launch Verifone Carbon– a flexible and integrated POS that leverages powerful capabilities and applications to transform the checkout process into an experience for merchants and consumers.
Fossil Group, Inc. has selected the Aptos retail solutions Point of Sale (POS) application. Initial deployment plans call for outfitting 500+ store locations across its global retail footprint with Aptos POS solution.
Posiflex Technology will be exhibiting its full POS portfolio and revealing the latest POS product innovations at EuroCIS 2016, the world’s leading Retail Trade Fair for Retail Technology, from 23-25 February 2016.
Since 2012, Zalando has transformed itself into a multi-channel presence with the opening of a Berlin store. A second Zalando Outlet (zOutlet) store, in Frankfurt, has now opened, enabling the group to meet its customers face-to-face in two major cities. In the two Zalando Outlet stores, customer purchases are now processed with the new Sango i5 point-of-sale system.
Mobile POS will continue to gain traction in retail due to its dual usage in customer-facing and operational employee applications.
Elo announced the expansion of its X-Series product line with the availability of a new 20-inch widescreen all-in-one touchscreen POS computer. Retailers and hospitality providers have come to rely on the Elo X-Series for its affordability and ...
Tasting wine in a different way: With the aim to enhance the popularity of the brand „Barefoot“ a promotion agency in Hamburg, Germany developed a special promotion concept which is quite different from usual food tastings.It was ...
Walkbase and Samsung, the leading manufacturer of electronics and digital displays have announced a joint proposition to provide in-store analytics to retailers using Samsung digital screens. New Walkbase Advertising technology together ...
Posiflex is announcing a new distributor, ForPOS Limited, for Great Britain. Along with the existing partner, DED Limited, the newly reinforced distribution network will enable Posiflex to extend its coverage and strengthen representation throughout ...
The balance of power is shifting between the merchant and the consumer with the latter increasingly in control. With the growth of social media, consumers are sharing information, posting comments and, as a result, becoming far more powerful in ...
