Virtus – a step up with footwear innovation
Born out of one of Canada's best-respected shoemakers, the decade-long venture of Virtus atelier makes a new move
Since its beginning, proudly Canada-originated Virtus has been dedicated to winning customer’s hearts and heels with high-end quality comfortable service, preventative health and safety created by pioneering 3D scanning technology which did make a revolution in the regional footwear market.
Despite taking a longer time, being more expensive and involving multiple steps, Virtus believes in the Goodyear Welting two level stitching method to make the brand’s promise of at least a 5 to 10 year-guarantee. A wide range of fashionable designs, trendy colors, the finest Annonay leather used by Hermes and sophisticated craftsmanship can break the boring feet solution of medical shoes.
The bespoke shoes of Virtus can fix tons of footwear issues including unequal left and right, high arch/instep foot, hammertoes, bunion and corns...with affordable pricing from $299 per pair. Along with several available models, Virtus also offers form-fitting shoes according to the customer’s own wishes.
Taking off customization in footwear
Getting in the market’s spotlight by offering 3D scanner piloting technology, Virtus’ passionate team keeps moving towards another industry forefront. The concept of customized safety shoes with Virtus is not the benchmark of the future but is now a reality making the process increasingly simple. In January 2018, Virtus has announced a new 3D app at https://itunes.apple.com/ca/app/virtus-shoes/id1339474151?mt=8&ign-mpt=uo%3D2
With only three easy steps to capture a scan of the foot, the mobile application will process a dynamic gait analysis to build a comprehensive 3D model of each foot. Based on data collected from thousands of sample of people around the world, the ideal accuracy is no less than 99.5% which minimizes the problem of return shipping.
Thanh Le, founder of Virtus, said that after months of the trial run, Virtus patrons appear to have been pleased with the experiment, and this encourages him to be ready to go for worldwide crowdfunding on Indiegogo on Jan 27, 2018. (http://virtusshoes.com/indiegogo)
Thanh reveals he wants to be in the bigger game crossing the border with the new anytime, anywhere cobbling innovative app. Enabling people around the world to have custom fit/ arch support comfortably without popping in the store. According to Thanh, this is not only a great selling point or addition to business. It definitely proves how technology falls for fashion and infiltrates our everyday.
channels: customer satisfaction, app, fashion, 3D application, 3D scanner
