
Scary and clever - marketing for Halloween
How do you make the most of 31 October for your business?
Winning customers is one thing, retaining them in the long term is another. Brand development, loyalty programs, service quality, personalization – measures like these can make it happen.
How do you make the most of 31 October for your business?
Global survey: 88% of consumers are seeking text messaging conversations with brands
Cynnig Cymraeg certification signals retailer’s ongoing commitment to Welsh culture and heritage
Aldi Bus takes customers from competitor stores to shop at the cheapest supermaret
Salsify assists Kraft Heinz in delivering a consistent brand experience across every digital and physical retail channel
Salsify's webinar on effective product information management (PIM) on Nov. 30 at 4 p.m.
New assistant powers convenient experiences for shoppers and drives higher account registrations, more logged-in shoppers, and conversion for retailers
Bizerba presented a wide range of solutions for the retail trade at EuroCIS
More and more companies are abandoning the collection of cookies. The reasons are as varied as the possible alternatives
According to this year’s Convenience Store Trends Report from Intouch Insight Ltd., convenience does not trump brand loyalty for today’s consumers. For example, when it comes to their cup of joe, 70% of shoppers would seek out their ...
With the retention and engagement crises arise, the retail industry is looking for a remedy. Customer experience has become an important factor for success in retailing. Gamification appears to be a go-to tactic to enhance sales, brand awareness, ...
Bazaarvoice has released its latest research, based on a survey of more than 10,000 global shoppers. The report reiterates the importance of engaging shopping experiences and proves that ‘online shopper’ may in the future become a ...
Equipped with an Apple device and the NewStore Associate App, store associates can optimally stand by their customers' side on the shop floor without having to leave their side, NewStore promises.NewStore's cloud solution offers ...
After one and a half years of successful webtalks in the format "retail salsa – Spice up your Community", we took the EuroCIS 2022, which took place again from 31.05.-02.06. after a pandemic break, as an opportunity to organize the ...
On 18.5.2022 it was time again: The webtalk format of iXtenso and EuroShop went into the next round! Despite the small ingredient ESL, the new "retail salsa" showed what an all-rounder electronic price labels can be when it comes to use in ...
On Wednesday 27th April you can head to your nearest Lush shop and pick up a bath bomb to take home while stocks last. World Bath Bomb Day is the beginning of a series of activities to celebrate taking a Lush bath.Alongside the giveaway, Lush ...
Sailthru announced the results of the 2022 Retail Personalization Index. Thrive Market, the health-first membership for conscious living, and Sephora, global beauty retailer, have tied for the top spot in the 5th annual analysis. ...
Whether at the bus stop, in the waiting room, out and about in the city or relaxing on the sofa - the smartphone has become a constant companion for most people over the last ten years. Anyone who has a moment to spare takes a look at the countless ...
Companies often find themselves in a balancing act: they have to prioritize between long-term and short-term goals. How much do we invest in sustainable business models and environmental and climate protection? Many entrepreneurs are faced with ...
Sweet and enticing as honey – that was the motto of our retail salsa on 08.12.2021, which this time was all about customer loyalty. After all, loyalty is not something you get for free, but something you have to work for. Connor ...
Keeping customers loyal is by no means easy, but it pays off. Investing in customer loyalty programs is a factor in long-term business success, helping to strengthen the brand and get to know your own customers better.Loyalty programs are a valuable ...
Uberall announced a new report, “The State of Online Review Fraud,” which analyzes four million local business reviews on Google, Facebook, Yelp and Tripadvisor. This is the first report to take on the growing problem of fake reviews at ...
Amity reveals the results of research which highlights the importance of brands creating online communities to engage with their customers. Almost three-quarters (72%) of the consumers polled say they would be more likely to return to a brand that ...
Klaviyo released "SMS for Marketers," a new study that delves into how consumers' relationships with their phones have changed during the pandemic, including the increased relevance of texting across all generations and ...
Holiday shopping is set to look a little different in 2021, as consumers change their habits and brands deal with an ongoing labor shortage. According to a new survey uncovering what retailers need to know this holiday season from LivePerson, Inc. ...
Symphony RetailAI, a global provider of integrated AI-powered marketing, merchandising and supply chain solutions for FMCG retailers and manufacturers, announced research showing that omnichannel grocery shoppers shop more frequently and spend up to ...
Harry Potter New York will set a new standard for themed retail, combining breath-taking design, exquisite craftsmanship, hand-crafted props, exciting interactive elements and exclusive products - inviting fans to experience the Wizarding World in a ...
Brick-and-mortar retailers have recently been facing the most dramatic and rapid changes. In order to survive and thrive, they now must adapt and have a definitive understanding of customer behavior. They need to know the number of shoppers, detect ...
More than 50% of Canadian consumers plan to purchase new clothing once pandemic restrictions are relaxed, according to a new report from The NPD Group. The desire for a wardrobe refresh is even stronger when it comes to consumers aged 18-34 as over ...
Lowe's announced its next major step as the New Home for Pros by launching a tailored store shopping experience created specifically for Pros. The Pro customer shops at Lowe's significantly more often than DIY customers, so the upgrades were ...
The Wall Street Journal, after interviewing our co-founder and Executive VP of Strategic Alliances, Ville Levaniemi, published an article titled “Instant Feedback ‘Smiley’ Buttons Go Touchless in Pandemic”. The article ...
The total U.S. online grocery market posted $9.3 billion in sales during January as more than 69.7 million U.S. households placed on average 2.8 orders across delivery, pickup and ship-to-home according to the Brick Meets Click/Mercatus ...
Researchers from Western University, Indiana University, and Washington State University published a new paper in the Journal of Marketing that deals with communication strategies towards consumers that have a certain connection to a brand.The ...
As consumers hunkered down at home during most of last year, their spending on consumer packaged goods (CPG) grew an average of 19% in 2020 compared to 2019 according to the latest data from NCSolutions. The COVID-19 pandemic caused a ...
Cross-order e-commerce continues to boom and is no longer on the margins. Due to Corona Pandemic, but also due to action days such as Black Friday or Cyber Monday, the quantity of parcels is going through the roof and so is the return rate. Too ...
Klarna, the leading global payments and shopping service, announces a strategic partnership with Verifone, a global leader in payments and commerce solutions, that will make Klarna available as the first-ever buy now pay later solution to millions ...
While nearly half (44%) of beauty shoppers in a new survey agree that they have bought more beauty and skincare products online (rather than in store) over the last 6 months, the research reveals that 56% (rising to 62% among female shoppers) tend ...
What does it take to be successful during these growth times? iXtenso looks at three very different retailers – from online, to offline and all that lies between. Find out more in our exclusive video! ...
Social media has forever changed our society and how people do business. A 2013 report by J.D. Power found nearly two-thirds of customers have used a company's social media site to connect with customer service. New research in the INFORMS ...
Walmart is lifting the curtain on plans for the Walmart Drive-in, a drive-in movie theater experience, which is rolling into 160 Walmart stores across the country beginning this month, created in partnership with the Tribeca Film Festival.Available ...
Most retailers don’t like customer complaints. Plus, they also mean extra work. Yet ignoring complaints is not a great long-term strategy because any bad customer experience can haunt your brand if it becomes public. That’s why retailers ...
Customers are more demanding than ever, while brand loyalty is declining. Even a couple of negative experiences can alienate consumers and erode loyalty. Shoppers increasingly share bad reviews and complaints on public communication channels for ...
The COVID-19 pandemic has left a visible mark on the retail sector, and companies have had to find new ways to reach consumers effectively in a very short time. Many companies that had previously focused on stationary retail have expanded their ...
Retailers have embraced digitalization to enhance the customer experience for many years. Examples of the growing digital transformation market include self-checkouts, omnichannel marketing, and electronic shelf labels. Customer apps are also ...
Because customers who shop online cannot try on their purchases, a third of all Internet sales get returned. But handling these returns is costly, giving retailers that have both physical stores and digital sales a clear advantage over retailers ...
Modell's Sporting Goods, America's oldest, family-owned and operated retailer of sporting goods, has announced that for the first time in its 130-year history, they are closing more than 15 percent of the stores in its fleet, and offering ...
Easter is the unhappiest major retail event of the year, while shoppers love Halloween shopping, according to data from the world’s leading customer feedback solution, HappyOrNot.The Finnish technology company, which works with retailers such ...
Affluent U.S. consumers demand stringent safeguards on the security and privacy of their personal data from companies that collect their information, according to a new Luxury Institute survey of Americans earning at least 150,000 dollars per year. ...
Is brand loyalty dead? These days, consumers no longer buy the same brand of goods for life. They want personalized offers for products that meet their specific needs. That’s why it is more important than ever for retailers to retain and ...
It’s highly likely that you have entered a store and immediately noticed a distinctive scent. The deliberate use of scents is no longer a rare occurrence. For quite some time now, companies like Abercrombie & Fitch, Motel One or Singapore ...