News • 26.10.2021

Instacart acquires Caper AI

Smart cart and smart checkout technologies

A hand is operating a touch display
Source: Instacart

Instacart announced its acquisition of Caper AI (“Caper”), an AI-powered shopping cart and checkout technology platform. With this acquisition, Instacart aims to help retailers unify the in-store and online shopping experience for customers, supporting their businesses no matter how customers choose to shop.

Caper is reimagining the in-store shopping journey by developing AI-powered shopping carts and automated checkout counters that bring together online and offline shopping to create a completely new in-store shopping experience for customers. Caper’s powerful object recognition system lets customers place items into their cart such as fruits, vegetables, and other items without having to scan or weigh them, and check out right at the cart. The company also develops smart checkout counters that use cameras and a weight sensor to auto-detect items placed on its counter, creating an easier and faster express checkout flow for customers at grocery and convenience stores.

In addition to streamlining the in-store shopping and check out process, Caper helps create unique and more personalized shopping experiences. Caper’s carts feature touch-enabled screens that let customers navigate brick-and-mortar grocery store aisles more seamlessly. The screens also make product suggestions based on what’s in a customer’s cart. Over time, Instacart expects to integrate Caper’s technology into the Instacart app and the ecommerce websites and apps of its retail partners, allowing customers to build online shopping lists and browse recipes ahead of time and check off their lists as they go. And, for Instacart shoppers who shop on behalf of customers, they can also utilize the carts to find items more efficiently and bypass long checkout lines. 

For retailers, Caper’s smart cart technology provides them with a plug-and-play solution, requiring little capital expenditure. Caper’s technology enables brick-and-mortar retailers of all sizes to quickly and easily deploy this technology in their stores.

Caper’s smart carts are currently deployed at some of the leading North American retailers, including Instacart partners Kroger and Wakefern, as well as Sobeys in Canada. This is in addition to their smart checkout counters in convenience stores. Caper’s smart carts were the first carts in the U.S. approved by the federal government’s NTEP (National Type Evaluation Program), which certifies that it can accurately sell items that are priced by weight and measures, like produce and bulk items. 

Bob Hardester, Chief Information & Supply Chain Officer at Schnuck Markets Inc.:  “Caper AI’s smart carts are the most technologically advanced carts out there. We believe the ability to place items in the cart naturally – without having to scan barcodes or weigh items – will be a game-changer, especially for Instacart shoppers who shop on behalf of customers.”

Source: Instacart

related articles:

popular articles:

Thumbnail-Photo: Omnichannel strategies in the opticians industry: Lukas Hahne from pro...
01.04.2022   #online trading #e-commerce

Omnichannel strategies in the opticians' industry: Lukas Hahne from pro optik

AI, AR and online tools in the eyewear trade: statements from eyes + more, Fielmann, Mister Spex, pro optik and Rottler

Offline or online? Contrasting these two concepts as opposites is outdated; the physical and digital worlds mix and complement each other – especially in retail. We took a look at the optical industry as an example of this.In a series of ...

Thumbnail-Photo: Computer vision in retail: a versatile technology...
11.07.2022   #Tech in Retail #self-checkout systems

Computer vision in retail: a versatile technology

Theft prevention, self-checkout convenience and customer analytics

Two big goals retailers have today are a) to provide a convenient checkout experience and b) to minimize loss and theft. Advanced computer vision technologies are designed to help achieve both goals. ...

Thumbnail-Photo: H&M explores tech-enabled shopping experiences...
09.06.2022   #customer satisfaction #customer relationship management

H&M explores tech-enabled shopping experiences

H&M launches new in-store shopping experience enabled by technology in the US

The retail experience is rapidly changing and we see increasing customer expectations for broad choice and exceptional convenience. Customers expect retail experiences that are smooth, creative and fun while also catering to their individual, unique ...

Thumbnail-Photo: Omnichannel strategies in the opticians industry: Paul Rottler from...
04.04.2022   #online trading #e-commerce

Omnichannel strategies in the opticians' industry: Paul Rottler from Brillen Rottler

AI, AR and online tools in the eyewear trade: statements from eyes + more, Fielmann, Mister Spex, pro optik and Rottler

Offline or online? Contrasting these two concepts as opposites is outdated; the physical and digital worlds mix and complement each other – especially in retail. We took a look at the optical industry as an example of this. ...

Thumbnail-Photo: Robotic pick-up points as solution for increase in demand for last mile...
07.04.2022   #e-commerce #Tech in Retail

Robotic pick-up points as solution for increase in demand for last mile delivery

Consumers expect fast and easy 24/7 order collection, says Retail Robotics

Retail Robotics shares new insights on robotic innovations, which can solve problems of so-called "last-mile" and revolutionize global delivery infrastructure for e-commerce and e-grocery. It addresses big challenges the market is ...

Thumbnail-Photo: ISE 2022 Retail Showcase
07.04.2022   #digital signage #event

ISE 2022 Retail Showcase

Explore the latest high tech digital tools to engage shoppers and drive sales

Running alongside the Digital Signage Avenue in Hall 6, the ISE Retail Showcase, sponsored by Econocom (Hall 6, Booth 6A200) will take visitors on a journey through the ultimate frictionless retail experience. Focused on usability and real-world ...

Thumbnail-Photo: More convenience and control at the checkout...
31.03.2022   #brick and mortar retail #mobile payment

More convenience and control at the checkout

With flexible self-service solutions from Toshiba, today as well as tomorrow customers have a choice when paying

The demands on retailers can change quickly. The last two years have shown that government regulations as well as customer expectations have made it necessary to constantly rethink and adapt store operations. ...

Thumbnail-Photo: Hanshow faces digital transformation
01.06.2022   #digital signage #digitization

Hanshow faces digital transformation

Personalized retail with ESL and AI

If you want to personalize retail, you can no longer avoid ESL and digital signage. As a provider of ESL and digital signage solutions, Hanshow is very familiar with the digital transformation. At EuroCIS we talk with them about the digital ...

Thumbnail-Photo: Pop-up eye testing kiosks by Swedish tech company ieye...
12.07.2022   #Tech in Retail #kiosk terminals

Pop-up eye testing kiosks by Swedish tech company ieye

Digitalised 5-minute eye tests with personalized recommendations

Swedish tech company, ieye is harnessing the power of Sony technology to develop the world's most digitised optics chain, refashioning the traditional optics industry with its rapidly growing network of convenient pop-up eye testing ...

Thumbnail-Photo: AI-powered product recommendations for better sleep...
28.07.2022   #Tech in Retail #artificial intelligence

AI-powered product recommendations for better sleep

Reshaping the mattress industry with 3D avatar technology and biomechanics-based simulations

With integration online and in physical Swiss Sense stores, the MQ Fit solution enables highly personalized shopping experience on every sales channel and offers precise product recommendations, making it easier for consumers to find their perfect ...

Supplier

Delfi Technologies GmbH
Delfi Technologies GmbH
Landgraben 75
24232 Schönkirchen
iXtenso - retail trends
iXtenso - retail trends
Celsiusstraße 43
53125 Bonn
BIXOLON Europe GmbH
Tiefenbroicher Weg 35
40472 Düsseldorf
GLORY Global Solutions (Germany) GmbH
GLORY Global Solutions (Germany) GmbH
Thomas-Edison-Platz 1
63263 Neu-Isenburg
SALTO Systems GmbH
SALTO Systems GmbH
Schwelmer Str. 245
42389 Wuppertal
Citizen Systems Europe GmbH
Citizen Systems Europe GmbH
Otto-Hirsch-Brücken 17
70329 Stuttgart
Captana GmbH
Captana GmbH
Bundesstraße 16
77955 Ettenheim
salsify
salsify
7 rue de Madrid
75008 Paris
KNAPP Smart Solutions GmbH
KNAPP Smart Solutions GmbH
Uferstraße 10
45881 Gelsenkirchen
SES-imagotag SA
SES-imagotag SA
55 place Nelson Mandela
90000 Nanterre