marketing research

Thumbnail-Photo: One in three people prefer to deal with debt online...
03.12.2015   #marketing research

One in three people prefer to deal with debt online

Traditional debt collection methods may increase customer stress

People struggling with debt prefer to create their repayment plans online to help manage their borrowing commitments. The latest research from Experian highlights a growing trend for individuals who want to settle their debt without having to ...

Thumbnail-Photo: Bottle return hygiene
30.11.2015   #marketing research #hygiene

Bottle return hygiene

Clean machines mean fewer bad odors

It is among the most finicky spots at a supermarket: bottle return centers. If things are dirty and smell bad, both customers and employees are wrinkling their noses. Yet this can be avoided. Spilled juice, soggy labels and dried grass: when ...

Thumbnail-Photo: On-the-go grocery packaging market is expected to grow robustly...
25.11.2015   #marketing research #packaging

On-the-go grocery packaging market is expected to grow robustly

A survey report on on-the-go grocery packaging market

The global convenient, on-the-go grocery packaging market is expected to grow robustly over the next five years, due to increasing consumer demand for single-serve packaged food and beverages, as they provide a cost-effective, time saving ...

Thumbnail-Photo: Fitness wearables sector by 2020
20.11.2015   #marketing research

Fitness wearables sector by 2020

The sector will generate over 10 billion dollars in hardware revenues

A new study from Juniper Research has found that the fitness wearables sector will generate over $10bn in hardware revenues by 2020, up from an estimated $3.3bn this year. This tripling effect will be largely driven by the sales of ...

Thumbnail-Photo: NRF applauds House Committee action on long-term transportation bill...
23.10.2015   #logistic systems #marketing research

NRF applauds House Committee action on long-term transportation bill

Infrastructure Investment Bill also includes key provision to avoid looming railroad shutdown

The National Retail Federation applauded the House Transportation and Infrastructure Committee for moving forward with a long-term transportation bill that is critically important to America’s retailers. “Retailers are among the ...

Thumbnail-Photo: Black Friday 2015 and Holiday Shopping Survey...
20.10.2015   #mobile shopping #marketing research

Black Friday 2015 and Holiday Shopping Survey

A few key points from the survey released by BestBlackFriday.com

With the 2015 Black Friday and holiday season rapidly approaching, BestBlackFriday.com, a deal tracking website focused on analyzing holiday sales, has released its annual survey report made up of 1,140 participants who plan on shopping ...

Thumbnail-Photo: Berkeleys soda tax boosts retail prices of sugary drinks...
15.10.2015   #marketing research #pricing

Berkeley's soda tax boosts retail prices of sugary drinks

These new study results differ from those of a working paper on Berkeley soda prices published in August

Not long after Berkeley became the first city in the country to levy an excise tax on sugar-sweetened beverages, questions arose about whether the move would have its desired effect by increasing the retail price of soda. The latest signs, coming ...

Thumbnail-Photo: Diversity can improve stores sales performance...
14.10.2015   #consulting #personnel management

Diversity can improve stores' sales performance

Matching levels of racial diversity between store employees and the surrounding community impacts the store unit's sales performance

The new study from the Naveen Jindal School of Management at UT Dallas merges two opposing views on diversity in the workplace, said Dr. Orlando Richard, associate professor of organizations, strategy and international management and lead ...

Thumbnail-Photo: Retailers focus on distinct consumer segments...
08.10.2015   #customer satisfaction #marketing research

Retailers focus on distinct consumer segments

Overall holiday spending forecasts less relevant according to PwC's 2015 Holiday Outlook

For the 2015 holiday shopping season, the dollar figure forecast on consumer spend is less relevant for retailers. Rather, a deeper understanding of the complex retail landscape and the focus on building long-term shopper relationships is how ...

Thumbnail-Photo: The Bergen Shopping Addiction Scale
01.10.2015   #customer satisfaction #marketing research

The Bergen Shopping Addiction Scale

A group of researchers at the Faculty of Psychology at the University of Bergen developed a unique method to measure shopping addiction

The new method is based on core addiction elements recognised as diagnostic criteria for other addictions, and is the first of its kind worldwide. When shopping goes into overdrive "Modern technology has made shopping extremely accessible ...

Thumbnail-Photo: Today’s consumers primarily want a seamless customer journey...
01.10.2015   #consulting #mobile payment

"Today’s consumers primarily want a seamless customer journey"

Interview with Robert Wucher, Head of Technology and Digital Client Solutions, GfK

To understand what services customers expect today, retailers should know exactly what touchpoints their customers use to get in touch. Only then can they align their sales approach, advertising and services accordingly. Robert Wucher, Digital ...

Thumbnail-Photo: German consumers require convenience and value driven by technology...
01.10.2015   #customer satisfaction #marketing research

German consumers require convenience and value driven by technology

Oracle research: 76 percent of shoppers want retailers to adopt new technology to provide a true converged commerce experience

German shoppers see convenience as a fundamental part of shopping, reveals recent research from Oracle. Results from Oracle’s 2015 consumer research report Retail Without Limits – A Modern Commercial Society reveal that German consumers ...

Thumbnail-Photo: Limited time offer pumpkin beverages spice up business for foodservice...
23.09.2015   #customer relationship management #marketing research

Limited time offer pumpkin beverages spice up business for foodservice operators

The seasonal beverage offers can spur additional purchases by established customers

It’s that time a year again for falling leaves, football games, and the annual tradition of limited-time offer (LTO) pumpkin specialty drinks. Turns out that it’s one of the favorite times of the year for foodservice operators who offer ...

Thumbnail-Photo: The changing dynamics of Generation Consumer...
17.09.2015   #online trading #customer relationship management

The changing dynamics of Generation Consumer

Retailers need to do the online basics well and focus on added value if they want to appeal to Generation Consumer

Men on average outspend women online by 44 per cent whilst spending marginally less time online shopping. Women by contrast value more ecommerce features than men and do their homework, making use of more devices. This is the key finding from the ...

Thumbnail-Photo: Personalisation is no longer a choice for online businesses...
09.09.2015   #online trading #digital marketing

Personalisation is no longer a choice for online businesses

White paper: 96 percent of retailers believe personalisation makes good business sense, only 6 percent have a plan in place to use it

Personalisation is no longer optional for companies who are serious about future-proofing their online strategy, according to findings in a new white paper by digital performance agency, Found. Specifically, with the widely anticipated ...

Thumbnail-Photo: Shop Waves: The Reconfiguration of UK Retail...
08.09.2015   #retail #marketing research

Shop Waves: The Reconfiguration of UK Retail

Asda ranked as the ‘best of the best’ retailer and faith being restored in Tesco

Despite its recent dip in trading, 51 percent of UK manufacturers ranked Asda as the overall top retailer, based on key criteria such as clearest strategy and best buying team, in the 2015 UK PoweRanking study launched today by the retail and ...

Thumbnail-Photo: Imports up as retailers look toward holiday season...
11.08.2015   #retail #marketing research

Imports up as retailers look toward holiday season

Import cargo volume at the nation’s major retail container ports is expected to increase 3.6 percent

Import cargo volume at the nation’s major retail container ports is expected to increase 3.6 percent this month over the same time last year as retailers begin to bring in merchandise for the holiday season, according to the monthly Global ...

Thumbnail-Photo: Report: Commerce anywhere the customer wants it...
10.08.2015   #online trading #e-commerce

Report: Commerce anywhere the customer wants it

Purchases made via smartphones increase 335 percent; mostly on catalog, home furnishings, brick & mortar items

MarketLive announced the results of its Q2 2015 Performance Indexreport, measuring the real-world buying behavior of millions of consumers shopping online during the second quarter of 2015. This quarter's data show that small-screen ...

Thumbnail-Photo: Century 21 ranks highest in customer satisfaction...
07.08.2015   #customer satisfaction #marketing research

Century 21 ranks highest in customer satisfaction

Across all home buyer/seller segments for a second consecutive year

The J.D. Power 2015 Home Buyer/Seller Satisfaction StudySM, now in its eighth year, measures customer satisfaction with the nation's largest real estate companies among customers in four segments: first-time buyers, repeat buyers, ...

Thumbnail-Photo: Trend of fewer back-to-school shoppers continues in 2015...
06.08.2015   #online trading #marketing research

Trend of fewer back-to-school shoppers continues in 2015

43 percent of respondents state they won't be shopping for back-to-school products and promotions this year

An ongoing shopper behavior study conducted by The Integer Group® and M/A/R/C Research shows that retailers will continue to see the number of back-to-school shoppers in their stores drop. Last year, the data showed 36 percent of ...

Thumbnail-Photo: Growth in retail differed in scope and size in 2014...
05.08.2015   #online trading #e-commerce

Growth in retail differed in scope and size in 2014

Top 10 Fastest-Growing Retailers in the U.S.

In retail, it pays to stand out from the crowd, and STORES Magazine’s 2015 Hot 100 Retailers list finds several of the fastest-growing companies in the U.S. have emerged head and shoulders above their competitors by honing a niche that clicks ...

Thumbnail-Photo: Pat Catans to open stores in Austintown and Oregon, Ohio...
05.08.2015   #marketing research #site planning

Pat Catan's to open stores in Austintown and Oregon, Ohio

Pat Catan's expands with two new Ohio retail locations opening in fall 2015

Start your next craft project at one of two new Pat Catan's locations in Austintown and Oregon, Ohio. These stores will offer a wide array of affordable crafting supplies at everyday low prices including custom floral, art, ...

Thumbnail-Photo: National Identity: Does buying local mean shunning global?...
23.06.2015   #customer relationship management #marketing research

National Identity: Does buying local mean shunning global?

U.S. consumers are often urged to "buy American", and some special interest groups even claim that buying foreign products is inappropriate, or even immoral

U.S. consumers are often urged to “buy American,” and some special interest groups even claim that buying foreign products is inappropriate, or even immoral. But when it comes to buying domestic products, positive feelings for ...

Thumbnail-Photo: Report: An insight into the US mobile advertising market...
15.06.2015   #app #online marketing

Report: An insight into the US mobile advertising market

Overview of the existing environment and future requirements for the US mobile advertising market

Research and Markets has announced the addition of the "An Insight into the US Mobile Advertising Market" report to their offering. This report insight presents an overview of the existing environment as well as future ...

Thumbnail-Photo: 2015 most trustworthy eCommerce sites
10.06.2015   #online trading #e-commerce

2015 most trustworthy eCommerce sites

45 percent of 500 largest online retailers fail audit of security, privacy and consumer protection practices

The Online Trust Alliance (OTA), the non-profit with the mission to enhance online trust, announced results from its 2015 eCommerce Online Trust Audit and Honor Rollat the Internet Retailer Conference & Exhibition (IRCE). Now in its seventh ...

Thumbnail-Photo: Dysfunctional customer experiences risk billions in retail losses...
03.06.2015   #customer satisfaction #customer relationship management

Dysfunctional customer experiences risk billions in retail losses

More than eight in ten shoppers don’t give retailers the chance to fix a poor customer experience

It may seem counterintuitive, but retailers should welcome the irate shopper who vents her frustration in an animated scene on the sales floor. That’s because it’s the mistreated customer who walks out the door in a silent huff who ...

Thumbnail-Photo: Free shipping equals more ecommerce sales
28.05.2015   #e-commerce #logistic systems

Free shipping equals more ecommerce sales

TrueShip's guide highlights nine ecommerce stores that are cashing in on free shipping

TrueShip has just released a new guide that highlights nine different ecommerce stores that are selling more items due to their free shipping amenity. The guide serves to cover e-retailers that use free shipping to decrease shopping cart ...

Thumbnail-Photo: 70 percent of consumers still use traditional paper-based coupons for...
22.04.2015   #marketing research #marketing planing

70 percent of consumers still use traditional paper-based coupons for savings

Traditional FSI coupons are redeemed at a rate eight times that of digital coupons

Seventy percent of consumer packaged goods coupon users still use print-based coupons such as those in free standing inserts (FSI) typically found in Sunday papers to find savings according to a study. The new study reveals surprising statistics ...

Thumbnail-Photo: Many Americans dont have enough savings to pay for unexpected expenses...
14.01.2015   #smartphone #marketing research

Many Americans don't have enough savings to pay for unexpected expenses

Only 38 percent of Americans have enough money in their savings accounts to pay for unexpected expenses such as a 1,000 Dollars emergency room visit or a  500 Dollars car repair, according to a new Bankrate.com report. Others would raise the ...

Thumbnail-Photo: Conquest Launches Automatix
07.11.2014   #customer relationship management #marketing research

Conquest Launches Automatix

The Consumer Truth Tool

Ever wondered why research predictions are continually proved wrong? Or put another way, why people tell researchers one thing and then do quite another? Market research agency Conquest is to launch, on 6th November, a brand new research tool called ...

Thumbnail-Photo: Responsive design emails for more purchases
19.05.2014   #marketing research #marketing planing

Responsive design emails for more purchases

Only 1 percent of marketers use responsive design in all emails they deploy, though this type of layout leads to more clicks on opened messages, according to a new study from Yesmail Interactive. The latest benchmark report from Yesmail, Yes ...

05.09.2012   #marketing research #card terminals

Chinese credit card usage growing quickly

Lack of knowledge of credit risks could create future problem

In the past two decades, the Chinese economy has undergone many drastic reforms in an effort to compete more effectively on the international market. These reforms included allowing foreign banks to offer credit cards to Chinese ...

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GS1 Germany GmbH
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50825 Köln
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150 State Street, Suite 301
12207 Albany
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Dürener Str. 401b
50858 Köln
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Gewerbering 1
84072 Au i.d.Hallertau
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Lorenzweg 42
39124 Magdeburg
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Mozartstr. 4-10
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Engel AG
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E-Commerce-Center Köln (ECC Köln)
Dürener Str. 401 b
50858 Köln
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ORACLE Deutschland B.V. & Co. KG
Salzufer 8
10587 Berlin
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90 State St
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201301 Noida
ShopperTrak
ShopperTrak
St John's Court, Easton St, High Wycombe
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Delfi Technologies GmbH
Delfi Technologies GmbH
Dorfstrasse 7 – 9
24232 Schönkirchen